EcomBack founder Nayan Padrai recently sat down for an interview with Authority Magazine, which focuses on individuals working on social impact initiatives. During the conversation, he discussed his upcoming documentary, Blind Sighted, which aims to uncover the realities of ADA litigation and shed light on the challenges that blind individuals encounter regarding digital accessibility.
For many blind users, everyday tasks like shopping online and accessing information can present enormous barriers. Unfortunately, many small businesses lack the expertise required to navigate these laws and address these issues. As a result, they often fail to meet basic accessibility standards, leaving them vulnerable to exploitation by serial plaintiffs seeking profit.
The documentary aims to not only expose these shortcomings but also to inspire change.
“I believe that small businesses and people with disabilities are being impacted by a very unfair legal system. I want to expose the truth and change the system,” Padrai tells Authority. “I am hoping our film starts a conversation and awareness about the need for more accessibility without hurting mom-pop businesses.”
Blind Sighted is not just a documentary; it’s a call to action. Through powerful storytelling and firsthand accounts, it seeks to expose the common barriers that hinder blind individuals from fully participating in the digital world—whether it’s websites that lack proper screen reader compatibility or apps that don’t consider the needs of users with visual impairments.
Read the full interview here. Stay tuned for more updates on Blind Sighted, which will be released soon.