How to Edit the Content of CMS Pages in Magento 2

Guide for Management of CMS Pages in Magento

Looking for an easy way to update the content on your Magento 2 website CMS Pages? EcomBack has created a step-by-step guide so you can learn how to update the content in CMS Pages in Magento 2.

Magento 2 CMS Pages are used for distributing content. Having up-to-date content on your website is not only important for SEO, but it is also important for keeping your customers engaged and making sure your site is always fresh.

How to Update the Content in CMS Pages in Magento 2

  • In the main Magento menu, go to Content -> Elements -> Pages. You will find a grid with the available CMS pages.
  • In the CMS Pages grid, find the needed page, and click Select (found in the Action column) -> Edit.
  • When you have completed your edits under the Content tab, the next section is to edit the Search Engine Optimization Make sure this field is populated with an SEO-friendly URL.
  • Do not forget to click Save after changes have been made.

Creating, editing, and managing your Magento 2 store CMS pages is one of the most basic and necessary functions a store owner needs to know. Your store’s pages give your customers the first-ever impression of your store. It’s important that every page for an e-commerce site, or any website, is appealing to your customers while also being informative and easy to understand.

Did you enjoy learning this easy skill? We hope you did! Let us know at sales@ecomback.com if you have any questions about editing CMS pages in Magento 2.

How to Clear Cache in Magento 2: Flush, Enable and Disable Cache

How to Clear Cache in Magento 2: Flush, Enable and Disable Cache

Magento 2 is a powerful platform, but it may become clogged with cache files. Even if you’re a seasoned Magento user, there are several techniques to clear the Magento 2 cache that you might not be aware of. The simplest thing you can do to improve your website’s performance is clear the Magento 2 cache.

The cache is a distinct component of your hosting server that is used to boost the loading speed of websites. When you make numerous modifications to a website, however, web browsers, in some cases, may not notice them and load the previous version. How can you fix this problem? By removing the cache and making it visible on the frontend.

What kind of information can be stored in the cache? The following file types may be stored in Magento: layout, full-page, collections, translation, integration configuration, web services configuration, and various others. Customers will not have the greatest experience browsing your online store if you have a large number of these files on the server since it slows website performance. Because of this, your conversion rate will decrease as well.

To get the most out of your Magento 2 website, read on to find out how to clear the Magento 2 cache and speed up your website. We will also show you how to enable and disable cache.

Here are the simplest methods to clear the cache.

How to Flush Cache

  • Go to System
  • First, go to the Magento Admin Cache Management section
  • Press the orange Flush Magento Cache button

Enable Magento 2 Cache

  • Go to System
  • Access Cache Management
  • Enable the required cache types

Disabling Magento 2 Cache

  • Go to System
  • Go to Cache Management
  • Select all unnecessary cache types
  • Go to the Actions drop-down menu (on the left)
  • Select the Disable option

In short, Magento 2 makes it easy to access and perform various actions on the cache. If your website isn’t performing at optimum efficiency or the conversion rate appears to be low, clear out old caches right away.

If you have any more questions, please contact us! We are EcomBack – your backbone to the e-conomy.

How to Re-index Data in Magento 2 in Three Steps | EcomBack

Re-index Your Data in Magento 2

If you’re looking for a step-by-step guide on how to re-index data in Magento 2, EcomBack has the ideal tutorial for you. We’ll show you how it’s done with straightforward instructions that will make the procedure easy and simple for you.

Magento uses indexes to rebuild data so that the store may perform more quickly. Magento is built on a complex structure that organizes merchant information such as prices, users, and catalog data in several database tables. The transformed data must be reindexed if the data changes.

With reindexing, Magento 2 shop owners can quickly and correctly alter their store data, reduce customer waiting times, and boost conversion rates. It’s also a great method to notify search engines about your new or updated information on your online business so that you can be sure that your visitors will have access to the most up-to-date information on your Magento site.

When Is Magento 2 Reindex Required?

When any changes are made, data should be reindexed.

  • Category products
  • Product categories and price
  • Product entity attribute value
  • Stock
  • Catalog rule product
  • Catalog search

Once we teach you how to re-index your data in Magento 2, you’ll be able to fix any indexing issues that may have arisen on your site. You’ll be able to get your business back up and running smoothly in no time at all.

How to Reindex Your Magento 2 Store from Admin

  1. Go to System > Index Management and check Indexers status from the drop-down menu.
  1. In the Mass Action box on the top left corner of the grid, click Select All. Then, go to the Update on Save button.

This will trigger a reindex for selected indexers.

  1. Submit and ta-da! All your store databases are now updated.

We hope this helped you learn how to reindex your Magento 2 store. Please contact us at EcomBack if you have any questions! We will be with you every step of the way to make sure the job gets done.

Facebook Ads & SEO Case Study by EcomBack Digital Marketing Services

Analysis of Client

This is an overview of EcomBack’s client and how Facebook ads improved their Shopify store. Our team of experts worked on marketing ads for this client, which has helped significantly with their monthly total sales, returning customer rates, number of orders, and other values.

The Data (Month-to-Month)

  1. In April 2021, the company started with zeros all around:
  • Total Sales: £00
  • Online Store Sessions: 0
  • Returning Customers Rate: 0%
  • Online Store Conversion Rate: 0%
  • Average Order Value: £00
  • Total Orders: 0

As a start-up company, it’s okay not to know the best way to advertise your merchandise. That’s why you come to the experts (EcomBack) for the expertise and immediate results.

  1. A month later, in May, there was a tiny spike:
  • Total Sales: £62.99 ( ~ $85.67)
  • Online Store Sessions: 683
  • Returning Customers Rate: 0%
  • Online Store Conversion Rate: 0.15%
  • Average Order Value: £62.99 ( ~ $85.67)
  • Total Orders: 1

However, the number of orders and no returning customer tells us that there is something missing, and the owner needs our help.

  1. June is when EcomBack steps in:
  • Total Sales: £324.14 ( ~ $440.83), ­ 415%
  • Online Store Sessions: 2,364, ­ 255%
  • Returning Customers Rate: 0%
  • Online Store Conversion Rate: 0.25%, ­ 69%
  • Average Order Value: £54.02 ( ~73.47) , ¯ 15%
  • Total Orders: 6, ­ 500%

The returning customer rate is still lacking; however, there is no need to worry yet as we are early in the process.

  1. In July, we saw a significant jump:
  • Total Sales: £2,146.46 ( ~ $2919.19), ­ 562%
  • Online Store Sessions: 3,588, ­ 50%
  • Returning Customers Rate: 10.53%
  • Online Store Conversion Rate: 0.86%, ­ 244%
  • Average Order Value: £58.01 ( ~ $78.89), ­ 7%
  • Total Orders: 38, ­ 533%

And just like that, the store has returning customers. This is mainly due to EcomBack knowing the best way to reach a target audience with paid media and ads.

  1. August had a dramatic increase as well:
  • Total Sales: £11,814.69 ( ~ $16,067.98), ­ 450%
  • Online Store Sessions: 8,157, ­ 127%
  • Returning Customers Rate: 13.97%, ­ 33%
  • Online Store Conversion Rate: 1.5%, ­ 73%
  • Average Order Value: £87.44 ( ~ $118.92), ­ 51%
  • Total Orders: 138, ­ 263%

The pay-per-day this month was around £25, so a monthly total of approximately £775.

  1. In September, the client messed up their coupon codes and did not inform the EcomBack team; thus, there was a significant decline compared to the previous month.
  • Total Sales: £6,636.49 ( ~ $9,025.63), ¯ 44%
  • Online Store Sessions: 5,881, ¯ 28%
  • Returning Customers Rate: 15.56% ­ 11%
  • Online Store Conversion Rate: 1.48%, ¯ 1%
  • Average Order Value: £75.75 ( ~ $103.02), ¯ 13%
  • Total Orders: 92, ¯ 33%

Even though the difference is not terribly shocking, clients must keep EcomBack professionals in the loop about everything so we can fix any issues and prevent further mistakes.

  1. October also experienced a rocky start but not too bad:
  • Total Sales: £5,569.91 ( ~ $7,575.08), ­ 67%
  • Online Store Sessions: 3,158, ¯ 12%
  • Returning Customers Rate: 20.63%, ­ 55%
  • Online Store Conversion Rate: 1.99% ­ 63%
  • Average Order Value: £80.72 ( ~ $109.78), ­ 6%
  • Total Orders: 69, ­ 53%

Total Transformation

As you can see, this store experienced a revamp of a lifetime, going from a total sale value of £62.99 to £5,569.91 in a matter of six months. The price to be paid for advertisements, SEO content, testing, campaigns, and so forth is worth it when a business can experience this type of growth in such a short amount of time.

About EcomBack & Facebook Ads Services

Facebook is one of the top social media platforms globally and is used by roughly 2.91 billion monthly active users. That being said, paying for ads on this network is a no-brainer for e-commerce store owners. As you saw above, EcomBack helped this anonymous Shopify store by getting them exposure, traffic, and attention from tons of customers. But, how?

As the #1 social media marketing and SEO agency, EcomBack provides high-end social media campaigns that are aimed directly at the target audience, getting the client ROI. Our team also creates advertisements with premium content and also analyze, A/B test, and track ROI, so we can also produce measurable results.

In conclusion, EcomBack has the right tools that you need to grow a fan base across social media and improve your business. Social listening is so critical when it comes to managing your brand and will help you better resolve problems, monitor inquiries, and solve other matters.

You can trust us to deliver results! Contact us for a free quote today.

Why You Shouldn’t Use Accessibility Overlays

Overlay Accessibility Apps Aren’t Really Accessible

Overlay solutions are automated software programs that, in a nutshell, add a layer to the site to address only a tiny percentage of accessibility issues. They simply “fix” the easy stuff while omitting essential components, making it impossible to claim that your website is ADA compliant.

In this age of social media, some websites have introduced quick fixes to solve a variety of problems. These quick treatments are typically referred to as an “accessibility button,” which can only be accessed by some disabled people who have to locate and activate the app.

The button opens a toolbar that contains features such as text adjustments (size, spacing, alignment), color (contrast, saturation, monochrome), cursor adjustments, magnification, and a screen reader. Artificial Intelligence is used in a few accessibility buttons to interpret pictures and add automatically generated descriptive tags to them. However, the actual user of a screen reader seldom benefits from this technology.

Accessibility Button Is Not the Solution to ADA Compliance

When running a simple automated test using WAVE and Google Lighthouse, you can clearly see that the button is essentially a band-aid loosely covering the site and not actually solving all accessibility errors. In fact, overlays miss 70% of WCAG issues.

Aside from the legal concerns, overlays might present barriers for persons with impairments in how they experience a website. For instance, there are many ADA errors that are ignored by accessibility overlay tools. This includes the absence of headings or headings that aren’t properly coded, missing alternative text on images, no labels on form fields, lack of submit button, among others.

Overlays don’t actually address accessibility concerns in the source code, so people with impairments may still be unable to access information on the site at an equal level as everyone else. Overlays also do not take into account the needs of users who rely on assistive technology. Users that use assistive technology already have their devices and browsers set to their preferred settings. Sometimes, overlays cause these configurations to be ignored and force them to utilize the overlay instead.

Overlay tools may also have a negative impact on the performance of your site. Because overlays are frequently hosted on a third-party vendor’s server, if the overlay script is sluggish to load, you will have no control over it. Even custom overlay solutions lack flexibility and might break during routine site maintenance. One little modification on your website has the potential to affect the whole overlay.

When you combine all these issues together, it’s easy to see why we don’t recommend any overlay solutions. All in all, overlays create a negative user experience, alienate this portion of your user base, and result in negative brand perception and potential revenue loss. By utilizing overlays, you are providing persons with disabilities with a web experience that is less useful, which is directly opposed to the goals of digital inclusion.

Have an Accessible Website by using EcomBack’s ADA Compliant Website Services

EcomBack has a 7-step strategy to address the accessibility concerns on your website with the goal of avoiding future lawsuits.

After meeting with your company and discussing the best approach, our team of ADA consultants starts with a comprehensive audit to identify urgent problems, alerts, color contrast, media, video captions, ARIA, page flow, and more. We also provide an Accessibility Statement and ADA training for your employees.

Contact us for a website audit consultation today!

Related Blogs to Read:

How to Configure the Shipping Method in Magento 2 | EcomBack

How to Configure Shipping Method in Magento 2

Are you looking for a tutorial on configuring shipping methods in Magento 2?

Look no further because we have the perfect step-by-step guide for you. Learn how to set up your shipping methods so you can process orders more efficiently and ship them out faster.

Once your customer’s order gets shipped out, what happens next is out of your control. So choose your preferred shipping method plays an important role in order fulfillment success. If you select the wrong method of Magento shipping, there’s a possibility that you and your customers will face problems.

Magento 2 has many built-in shipping methods. Don’t worry, though, EcomBack has steps highlighted below that can make the process straightforward, so you can get on with running your business.

Setting Up Magento Shipping

To configure the shipping / delivery method, you need to go to Admin > Stores > Settings > Configuration > Sales > Shipping Methods

Shipping methods available:

  • Flat Rate
  • Free Shipping
  • Table Rates
  • UPS
  • USPS
  • FedEx
  • DHL
  • M2E Pro Shipping

All these methods on Magento 2 have very similar steps that need to be completed. The step that every method requires is the first one: ENABLE by selecting “Yes.” The remaining steps will be filling out values like sizes or weights as well as other required information like Gateway URLs.

How to Configure Flat Rate Shipping Method

Flat Rate Shipping Method is a straightforward method for you to set up your shipping method at your business. It charges the same flat rate for each order, regardless of size, weight, or address.

Because it’s simple to set up and use, the flat fee shipping is popular among several carriers. It’s also an excellent option if retailers want to control the shipping costs and increase profits.

Flat Rate charge can be applied per shipment or per item. You can also use a carrier of your choice because no specific carrier is specified.

  • Enable the Flat Rate shipping method.
  • Change the Title of the shipping method from Flat Rate to your own custom title.
  • You can set a Method Name to appear next to the calculated rate in the shopping cart.
  • The Type (None, Per Order, or Per Item) can be applied per shipment or per item.
  • Enter the Price you want to charge for Flat Rate Shipping Method.

These steps are pretty much similar for Free Shipping and Table Rates.

How to Configure Free Shipping Method

Utilizing the free shipping option as a part of your customer promotion program is a great way to sell products faster. The free delivery method is determined by the cart price limit you’ve established and the minimum purchase requirement. Furthermore, you may set the shipping method for a specific product or an entire order.

Customers are put off by the cost of delivery, so this technique can help you increase sales rapidly.

How to Configure Table Rate Shipping Method

This method references a table of data to calculate shipping rates based on these three conditions.

  • Weight vs. Destination
  • Price vs. Destination
  • Number of Items vs. Destination

How toConfigure the UPS Shipping Method

  • Select Yes to Enable the UPS Shipping Method
  • For Live Account, select Yes to confirm that the account is active.
  • Fill out the remaining necessary information.

How toConfigure the DHL Shipping Method

  • Enable DHL shipping method
  • Enter the Gateway URL given by DHL
  • Make a Title for the DHL shipping method
  • Enter the DHL shipper account Access ID
  • Enter the DHL shipper account Password
  • Enter the Account Number
  • Complete the other sections as well, such as Handling Fee, Weight Unit, Size,

FedEx and the United Postal Service will usually require some sort of account, ID, or URL as well.

We hope this was helpful for you to figure out how to configure shipping methods in Magento 2. If you have additional questions about setting up shipping, send us an email (sales@ecomback.com).

Learn How to Add a Payment Method to Magento 2 | EcomBack

Setup Payment Gateway in Magento 2

Magento 2 is a versatile e-commerce platform with a lot of potential. However, one of the platform’s most difficult features to figure out is most likely establishing payment options.

Every e-commerce company’s operation (and ultimate success) are dependent on an efficient payment method. The journey begins and ends with the payment page. A small error or a bug in the payment process can result in a loss of business.

EcomBack has created this tutorial to show you how to configure payment methods in Magento 2. We walk you through each step so that you can have your store up and running as quickly as possible.

How to Configure Payment Methods in Magento 2

First, head to STORES > Configuration > Sales > Payment Methods > OTHER PAYMENT METHODS, and you will see the following supported payment methods:

  • Check / Money Order
  • Cash On Delivery Payment
  • Zero Subtotal Checkout
  • Bank Transfer Payment
  • Purchase Order

Check / Money Order

A check or money order is like sending cash but safer. When a customer needs to you’re your business money but they don’t want to use cash or a personal check, this may be the right solution.

To configure the Check / Money Order payment method, expand the section and enable it by switching to “Yes.” Enter the relevant information.

Cash On Delivery Payment

The Cash On Delivery payment method is an option in which the client pays after receiving the goods. This payment strategy is popular and practical for customers who do not wish to use internet banking or online payments. You can also approve this payment method for customers from certain countries.

To configure this method, expand the Cash On Delivery Payment section from the Magento 2 Payment Methods page. See “Enabled” and select “Yes” to allow the payment method on your store.

Zero Subtotal Checkout

When the order has a total check-out value of zero, Zero Subtotal Checkout is necessary. This may be the case when a discount or coupon with free delivery and handling is used or when a store owner offers a promotional item.

Bank Transfer Payment

Around the world, bank transfer payment options have become a popular way to pay. A merchant can accept payment that has been directly transferred from a customer’s bank account and deposited into the merchant’s bank account. You may change your payment preferences in the admin panel of Magento 2. This payment method is also restricted to only authorized consumers from specific countries.

Purchase Order

Commercial clients can use an authorization number known as the PO number to make payments for products. This is generally used for wholesale purchases and has been authorized and issued ahead of time by the company manufacturing the purchase. The business processes the payment in its accounts payable system after receiving the invoice and pays for the goods. Before you configure this payment option, verify that your client is a legitimate business before proceeding.

Braintree Payment Method

Expand the Braintree section and select the Configure button to begin the configuration. Follow the instructions and fill out all the information.

PayPal Payment Method

This is considered one of the most convenient payment methods nowadays. It is confirmed that integrating PayPal into your store can increase conversion rate twice and raise the overall customers since it is so widely trusted and used for its fast checkout; utility when accepting debit cards, credit cards, and almost all currencies in the world; as well as absolute security.

To manage the PayPal Express Checkout Payment Method on your Magento website, first you need to configure your PayPal account. In order to do this, find out your PayPal account ID, your email address, your API username, your API password, and your API signature. Finish filling out all sections, then set Enable this Solution to “Yes.”

Now that you’re done configuring all the necessary Magento 2 Payment Methods, you can provide more convenience to your customers. We hope this how-to guide has helped you improve your Magento 2 store.

Feel free to share your opinions and ask questions by emailing sales@ecomback.com.

How Do I Test My Website for ADA and WCAG Compliance Using Wave and Google Lighthouse?

Automated tools for testing website accessibility have evolved and provide a good starting point for testing, addressing patterns of errors in code and design that humans can be aware of, and catching issues before web developers go to hit ‘publish.’

Every website owner should perform a preliminary examination using free online tools. EcomBack recommends installing Google Chrome Extension tools such as WAVE from WebAIM and Google Lighthouse.

However, these inspections do not address all potential problems. These examinations are only designed to be quick and painless rather than definitive. A website may appear to pass these checks yet still have significant accessibility barriers. To evaluate accessibly fully, a more thorough evaluation is needed.

Online businesses need to hire an expert website accessibility consultant like EcomBack to assess their site. Learn about our ADA WCAG Compliance services below.

Here is how to use either WAVE or Google Lighthouse in only four to five easy steps.

How to Use Wave:

WAVE displays errors and warnings in-line, so you may quickly identify the component of your page that’s causing the problem. It also provides such as what the error is, how it affects various sorts of users and a recommendation on how to solve it.

  1. Enter in the Google search bar: ‘Wave for Google Chrome.’
  1. The first link should be WAVE Evaluation Tool. Click on this and then select ‘Add to Chrome.’ It will then get added to the tab bar.
  1. Go to your online store and click on the WAVE icon.
  1. WAVE will summarize how many errors and contrast errors are on the site. You can click on ‘Details’ for more in-depth notes. You may do this for every page on your website.

How to Use Google Lighthouse:

The Google Lighthouse accessibility audit generates a comprehensive report that gives information on all the tests that passed in addition to the ones that failed.

  1. In Google Chrome, go to your website link.
  1. Right-click anywhere on your online store main page (or whatever page you want to check for accessibility). Click on ‘Inspect.’
  1. Click on the tab labeled ‘Lighthouse’ and select ‘Accessibility’ from the Categories section and ‘Desktop’ from the Device section.
  1. Select ‘Generate Report.’
  1. If your report result isn’t a number between 85 and 90, this is a big problem.

Hire an Expert ADA WCAG Compliance Consultant at EcomBack

Web accessibility is becoming increasingly important as more and more people use the internet. Whether you realize it or not, your website may be inaccessible to those with disabilities.

We recommend making ADA compliance a top priority because not only does it give your site an advantage over others, but it also allows you to stay ahead of the game and avoid litigation. All websites should be prepared to make adjustments for disabled users.

From UX and content creation to development, EcomBack specialists are well-versed in ADA compliance standards. Get a free ADA audit and consultation today!

Read our other ADA Compliance blogs:

Magento 2 Tutorial – How to Add Simple Products

Harness the Knowledge of Magento 2 Simple Products

The most basic and fundamental Magento 2 items are simple products. There are no variations on the simple product and because it has a single SKU, it is sold individually. However, it can also be purchased as part of a configurable, bundle, or grouped product.

Here is a summary of the necessary steps to add a simple product in Magento 2.

How to Add Simple Products in Magento 2

  1. G to Catalog > Products.
  1. On the Add Product at the upper-right side and choose Simple Product.
  1. Choose the Attribute Set or the default setting. You can also choose a Google Product Category (i.e., baby girl smock).
  1. Enter the Product Name, SKU, and Price.

4a. You may also set a Special Price and Set Date. This can be found in Advanced Pricing. This also allows you to set a price for Wholesale products.

  1. The next options are to select the Tax Class (Taxable Goods), Quantity of product if the product is In Stock (Stock Status), Weight, Categories, Visibility, and Country of Manufacture.

5a. For Visibility, it is recommended to set it to Catalog and Search, so customers have double the chance of finding it.

5b. There is also the option to Set the Product as New, so the product is highlighted on the top of the page for customers to see. You can select the start and end date for when you want to showcase the new product.

  1. Upload Product Image or Video.
  1. In Content, write in the text box a short and long description for the product.
  1. Set the simple product URL key and Meta Information.
  1. Create Configurations or variations of the product. Option Titles can be Color, Size, etc., with the respective titles’ underneath (Blue, Large, etc.).
  1. Set the Enable Product option to Yes when it is ready.
  1. Click Save and publish the product.

Let us know if you have any questions. We are always here to help!

Stellar Magento eCommerce Development Services

EcomBack specializes in the use of this open-source eCommerce platform for E-Commerce Online Store Design and Development. We have a team of Magento Developers that can handle all aspects of integration such as custom themes, creating payment gateways shipping methods, as well as developing features and customization of Magento eCommerce.

We offer tailored Magento eCommerce solutions that are custom to your specific business requirements. EcomBack delivers innovative, powerful, and efficient Magento PHP Based Shopping solutions.

Our experienced Magento developers are dedicated to building an appealing online store that will substantially increase your sales.

Contact us today!

Tips from EcomBack – How to Add Categories in Magento 2

Learn About Magento 2 Categories with EcomBack

If you have a lot of products on your website, the greatest way to organize them is to group them into categories. That way, you can manage them easily and it also improves the website’s navigation, simplifying your customers’ product search.

Magento is a powerful open-source e-commerce platform that allows you to manage your online store design, appearance, functionality, and content effortlessly. Magento Commerce includes a variety of extensions, ready-made themes, and templates to increase the functionality of your business.

In Magento 2, the category structure of your catalog kind of resembles an upside-down tree, with the root (Default Category) at the top. Categories can be dragged and dropped and each section can be expanded and collapsed. The categories that are disabled or hidden are in gray. You can create as many additional subcategories as needed.

EcomBack is here to help you out. Learn how to add categories in Magento 2 below.

How to Add Categories in Magento 2

  1. First, go to Catalog > Categories
  1. In the “category tree,” select the parent category of the new category. The parent is one level above the new category.

2a. If you are starting from the very beginning, there might be only two categories in the list: A default Category and an Example category. Never delete the Default Category.

  1. Select Add Subcategory to create a category.
  1. Fill out the information:

4a. Make sure to Enable the Category and choose whether to include it in the Menu.

4b. Give the category a Name.

4c. Upload the Category Image.

  1. Configure the Display Settings and set the arrangement of the products in the category.
  1. In the Display Mode, you choose what to display in the category: products only, static block only or both of these combined.

6a. Available Product Listing Sort By field allows you to choose what customers will be able to sort products by.

6b. In the Default Product Listing Sort By, set the default that will be applied to the products that will be displayed to the customers.

  1. Enter the Meta Information into the Search Engine Optimization section. This includes Meta Title, Meta Keywords, and Meta Description.
  1. Select which products you want in the category by marking the checkbox next item. You can search for them by either typing the Name, SKU, Status, or Price.
  1. For Design, there are two options available. First you can Use Parent Category Setting, meaning the setting set for the Magento 2 default category.
  1. Once you’ve finished, press the Save button. Make sure you see the category appear in the list.

Also, adding a subcategory under this main category is simple. All you have to do is make sure the category is selected before pressing “Add Subcategory” once again.

If you face any challenges while creating categories in Magento 2, email us and we can work with you step-by-step!

Magento eCommerce Development Services

EcomBack specializes in E-Commerce Online Store Design and Development and the use of Magento, the open-source e-commerce platform. We have a team of Magento Developers that can take care of integration, custom themes, creating payment gateways, shipping methods, developing features, and customization. We offer completely customized Magento 2 solutions that are just what your business and website need.

Get a free consultation today!

How to Edit Shopify Theme Settings Tutorial | Customize Theme Settings in Shopify – Part 2

Editing Your Shopify Theme

When you’re bored with the current layout of your Shopify online store, theme settings allow you to redesign it with new content, font, color choices, and more. The best part is each theme has sections and settings that allow you to change the appearance of your store without editing any code.

EcomBack breaks down each section in your Shopify’s theme settings. Customize the appearance and feel of your shop on Shopify today.

How to Edit Shopify Theme Settings

  1. Select the Theme settings tab to tweak your store’s colors, typography, social media, and the checkout experience. You can choose to show more products on your theme, tweak any styles you want, and more.
  1. General
  • This is where you can set the maximum width that your online store.
  • Also, edit the color pallet of your theme. The Colors options will show the colors for your theme’s default background, headings, body text, lines, button, and other core sections. Click the color to either enter a color hex code or choose a color from the palette.
  • You can add a favicon and a loading gif.
  • Change the font for headings, accents, and body text, along with options for font size, thickness, and more. Select from dozens of typefaces from Google Fonts.
  1. The Popup Newsletter allows you to customize the newsletter popup, mainly to edit are the general copy and the background image.
  1. The Header displays on all pages in your online store. Choose the background color of your store header and logo image.
  1. The Footer section allows you to add Contact Information, social media links, and your Footer Menu.
  1. For Collection pages, you can choose the style, which usually varies between No Sidebar, Left Sidebar, or Right Sidebar. Meanwhile, the Sidebar Collection page section allows you to enable filters either by Tag or by Group. Images can also be added.
  1. Product Page has a variety of settings to choose from, such as Adding Color Swatches, Size Swatches, Product Type, SKU, Vendor, and Categories.
  1. For Blog pages, you can set the limit of articles (maximum: 4 posts) and the number of comments per page.
  1. For the Checkout page, you can add the shipping calculator default country selection and enable UpSell Products.
  1. About Us page has settings like Enable Banner, Heading, Caption, Enable 3 Columns, and more.
  1. Contact Page has the ability to change styles, add a page for content, and contact form with a title.

EcomBack Has the Shopify Store Services Your eCommerce Business Needs

EcomBack has extensive experience in offering top-quality quality Shopify store design and development services. Our team of specialists has worked on a variety of e-commerce sites, as well as developed Shopify shops with amazing themes, features, and designs.

If you have any questions about your Shopify site, please contact us at sales@ecomback.com!

How to Edit Home Page of Shopify Store (Banners & Collections)

Edit & Customize the Layout of Your Shopify Store

Although you selected a Shopify theme that is ideal for your store, you may still be dissatisfied with how it looks. You have the option of customizing the arrangement of your home page on Shopify.

Here’s a step-by-step tutorial on how to change the layout of your Shopify store using the site editor. EcomBack can teach you how to modify things like featured collections, banners, as well as other aspects of your page.

How to Edit Shopify Home Page

  1. Go to the Online Store on the left sidebar of the admin screen.
  1. To edit the home page, select Customize.
  1. On the left side of the screen, you’ll see a list of sections on the page, including the header, images, text, footers, etc. The home page includes a header and a footer by default.
  1. The banner (or Slideshow) has an unlimited amount of Image Slides. You can also link the image to a certain collection, product, blog, or page. The sections of the body can be added or removed (there should be at least one section).
  1. To add a section, select Add Section. A list of available sections may be added, including blog posts, featured collection, gallery, image with text, slideshow, featured product, map, rich text, testimonials, and video.
  1. Add a Featured collection to the home page by clicking Add section, then choose Featured collection. You can choose from a list of options such as the heading and the number of rows and the products per row of the grid.
  1. To add an image, click Select image. You can either upload your own image or use one from the free Shopify gallery.
  1. Change the text overlay by scrolling down the left sidebar to access the Heading and Text boxes.
  1. Once you are satisfied with the changes, click Save.

EcomBack Has Top-Notch Shopify Store Services for Your eCommerce Business

EcomBack is a Shopify Partner with extensive expertise in providing high-quality Shopify store design and development services. Our staff has worked on several e-commerce sites and created Shopify stores with incredible themes, features, and designs.

Email us at sales@ecomback.com for any questions about your Shopify Home page!

How to Add Domain Name on Shopify | EcomBack

Add Custom Domain Name in Shopify

Adding a domain to your Shopify store allows you to better define your brand and gain client confidence. By default, your Shopify store has a myshopify.com URL. Changing the web address that’s displayed requires you to add a custom domain. This is also a good tool to learn if you have a new store or want to connect an existing store to another domain.

EcomBack can teach you how to add a custom domain to your Shopify store.

How to Connect a Third-Party Domain

  1. First, click on “Settings.”
  1. Find “Domains” under “Sales channels” and click on it.
  1. You have the option to buy a new domain or connect an existing domain.
  1. To connect an existing domain, first enter the URL in the text box.
  1. The next step is to verify the third-party provider/connection. Log in to your domain provider and update A Record and CNAME.

5a. This can usually be found in your DNS Settings or Domain List.

5b. Shopify will provide the required IP address and CNAME that you need to change the existing ones to. For instance, the CNAME (www) should be changed to shops.myshopify.com

5c. The A Record is updated by changing the old IP address to the Shopify IP address, which is: 23.227.38.65. You also may need to change the Host to “@

  1. To finish the process, click on “Verify connection” on Shopify. It may take up to 48 hours for the domain name to change.

You can add up to 10 domains or subdomains. If you have the Shopify Plus plan, then you can add up to 1,000. In addition, when you add a domain to Shopify, a new TLS certificate is automatically created at no extra cost to you.

EcomBack is the Top Shopify Store Service Provider for eCommerce Businesses

EcomBack is a Shopify Partner that has extensive expertise in creating excellent Shopify store design and development solutions. Our team of Shopify designers and developers has assisted with the creation of numerous e-commerce shops using customized themes and features that go above and beyond expectations.

If you have any more questions about your Shopify store or wish to explore other strategies for boosting your e-commerce business, don’t hesitate to get in touch with our helpful customer service team.

How to Add, Create, and Manage Shopify Discount/Coupon/Promo Codes on Shopify Store

Discount Codes for Your Shopify Store

A great marketing strategy for your Shopify store is offering discounts to your customers.

EcomBack will teach you how to add discount codes to your Shopify store.

How to Create a Discount Manually

  1. On the left-hand side, under “Marketing,” you will see “Discounts.” Click on this to get started.
  1. There are two options: Automatic discounts and creating one manually. Manually create a discount count by clicking on “Create Discount Code” in the “Discount codes” section.
  1. First, enter a code that customers can enter at checkout. For instance: “Free20.”
  1. There are four types of discount codes to choose from. Percentage, Fixed amount, Free shipping, and Buy X get Y.
  1. The “Countries” section allows you to limit the discount to either all countries or selected countries. You can also exclude shipping rates over a certain amount.
  1. For the percentage option, you can type in “Value” a percentage to give shoppers 20% off (or however much you want), a fixed amount lets you discount an item to a specific price you want, and buy x get y allows for a discount such as “Buy 1 Shirt Get 1 Hat Free” or “Buy 2 Shirts Get 1 Free,” and so forth.
  1. If you want this discount to apply to all products, then you will select “All products” in the “Applies to” section. You can also apply it to specific collections or specific products.
  1. For “Minimum requirements,” you can set a minimum purchase amount (For example: customers can only get a discount if they spend a minimum of $100), or a minimum quantity of items. You can also select “None.
  1. There is also a “Customer eligibility” section to target a specific group of customers, specific customers or allow everyone to use the discount.
  1. The “Usage limits” section allows you to limit the number of times a customer can use the discount or limit the number of times the discount can be used in total.
  1. Lastly, set a start date and start time as well as an end date as well. If you set an expiration date for a discount, then it will deactivate at 11:59:59 PM on that day.

How to Create Automatic Discounts

The steps are the same as above.

Shopify store owners can offer customers discounts that apply automatically at checkout. Just like for the manual discounts, you can create percentage, fixed amount, or buy X get Y automatic discounts.

For an automatic discount to apply the right way, your customers need to add all eligible products to their cart, including the items that they need to buy to qualify for the discount and items that they get as part of the promotion.

You can have only one active automatic discount at a time. Plus, automatic discounts take precedence over discount codes, which means customers cannot apply several different discounts to one order. If the customer has an automatic discount applied to their checkout, then they can’t use any other discount code.

Important Things You Should Know About Discount Codes for Shopify

  • You can duplicate a discount on a mobile device (in the Shopify mobile app)
  • A discount code can apply to a maximum of 100 specific products and variants.
  • There is a limit of 20,000,000 unique discount codes for each Shopify store.
  • Discount codes can’t be activated when an automatic discount is in use.
  • Try not to use special characters in the name of the discount code.
  • If you add a product variant to a discounted collection, then the discount applies to every version of the product.
  • The majority of discounts cannot be applied to gift cards. However, a product-specific discount can work if the product is a gift card.

EcomBack Has Stellar Shopify Store Services for Your eCommerce Business

EcomBack is a Shopify Partner with a ton of experience providing top-notch Shopify store design and development services. Our team has worked with a wide range of e-commerce sites to build Shopify stores with custom themes and out-of-this-world features and designs.

Don’t be afraid to reach out to us if you have any more queries regarding your online Shopify store or if you need other ways to improve your e-commerce bu

Shopify Navigation Tutorial | How to Create Drop-Down Menus, Footer, and Main Menu in Shopify Store

Shopify Navigation

Here at EcomBack – we teach you what we know best. We’ll teach you about using Shopify and how you—a store owner—can implement these lessons and significantly improve your eCommerce business.

If you have a Shopify store, then you need to know how to link your collections to the Main Navigation menu. You can add anything you want to the main menu, whether that be collections, products, and other web pages.

Making a decision about online store navigation is important. Store owners need to think about how they want customers to find products and information about their eCommerce business.

A menu can direct and help navigate the customer to the categories and/or catalog of your shop, whether that be a separate section for apparel, jewelry, etc., as well as quick links to your blog posts, store policies, email links, and social media accounts.

The best part about this tutorial is that you don’t need to have any coding skills! EcomBack Shopify Experts help eCommerce business store owners create and manage navigation to link collections, products, and pages on Shopify. It’s really that easy.

By using our steps below, you can help customers find what they are looking for faster than ever before.

How to Set Up Navigation in Shopify:

  1. Click on “Online Store” on the left-hand side of the page, under “Sales channels.”
  1. Click on “Navigation.”
  1. In the “Menus” section, there can be a Footer menu and the Main Menu. Click on the main menu.
  1. Among your list of menu items, “Add menu item” to include a collection. The link and name should correspond to the collection you want customers to see on the main menu. For instance, in your “Collections,” if you have one for Apparel, then you should add a menu item that says “Apparel.”
  1. Then, save the menu by hitting the “Save” button on the top right.

Set up drop-down menus in your Shopify store:

You can use drop-down menus to group pages together and make it even easier for customers to navigate your online store. This is used when you have a lot of products, and you want to add them to a collection for organization purposes.

To make any of the main menu items into a drop-down menu, all you have to do is drag one of the items underneath another, making it a “two-level menu.” You can also make a three-level menu that requires you to repeat the step—drag a menu item underneath the item on the second level.

Make sure you save any changes.

Once your Shopify store is more navigable and organized, this can help with SEO, rankings, and more.

Get Expertise Shopify Store Services from EcomBack

EcomBack is a Shopify Partner with over ten years of expertise designing and developing top-notch Shopify stores. Our team has assisted with projects for a wide range of e-commerce businesses by building Shopify stores utilizing bespoke themes and incredible features.

If you have more questions about your Shopify store or other ways to improve your e-commerce business, don’t be scared to contact us.