Tag: ADA Compliance

The Benefits of Accessible Web Design for People with Cognitive Disabilities
  • Post author By EcomBack
  • Post date July 16, 2023

The Benefits of Accessible Web Design for People with Cognitive Disabilities

In today’s digital age, having an accessible and inclusive online presence is no longer a luxury; it’s a necessity. However, many businesses overlook an important aspect of website design: accessibility for users with cognitive disabilities. At EcomBack, we specialize in ADA website design, ensuring that every website we create or modify is ADA and WCAG compliant. We work across various platforms, including Shopify, WordPress, SquareSpace, Wix, WooCommerce, Magento, Webflow, and BigCommerce, striving for a web environment where everyone has equal access to information and functionality.

The Importance of ADA Accessible Websites

The Americans with Disabilities Act (ADA) is a federal law that prohibits discrimination against individuals with disabilities in all areas of public life. Digital spaces, including websites, are also covered by this act. Consequently, ADA website compliance services are essential for businesses to ensure their online platforms are accessible to all users.

Our web accessibility compliance team understands the importance of creating an ADA-accessible website. Not only does it bring legal safety, but it also expands your audience, enhances user experience, and promotes social inclusion.

Website Accessibility and Cognitive Disabilities

People with cognitive disabilities may face a wide range of challenges when navigating websites. They could struggle with memory, attention, problem-solving, and other cognitive functions. Therefore, an ADA-accessible website designed with these challenges in mind can significantly enhance their online experience.

From simplifying website navigation to providing clear instructions, our ADA and WCAG compliance services ensure that your website is fully accessible and user-friendly for individuals with cognitive disabilities.

The Benefits of ADA and WCAG Compliance

ADA and WCAG compliance doesn’t just make your site accessible—it also brings along numerous benefits. Websites that comply with these standards are usually more user-friendly, with a clean design and intuitive navigation. Additionally, these websites tend to have better SEO performance, as search engines favor sites with accessible content.

EcomBack’s ADA website compliance services ensure that your website benefits from increased reach, improved user experience, and enhanced SEO performance.

Our Expertise Across Various Platforms

Whether you’re using Shopify, WordPress, SquareSpace, Wix, WooCommerce, Magento, Webflow, or BigCommerce, our web accessibility compliance team has the expert skills needed to manage and fix websites on these platforms.

We understand the unique features and potential accessibility challenges associated with each platform. Our team’s experience and expertise enable us to effectively create an ADA accessible website, regardless of the platform used.

Creating A More Inclusive Digital Environment

With the rise of e-commerce and digital spaces, we’ve become more connected than ever. Yet, this interconnectedness often forgets the needs of people with cognitive disabilities. EcomBack is passionate about bridging this digital divide. By adopting ADA website design, we’re ensuring that your site is accessible to all, including those with cognitive disabilities.

We’re not just aiming for ADA and WCAG compliance; our goal is to create websites that offer a seamless user experience for all. This approach enhances the online experience of users with cognitive disabilities, thus fostering an inclusive digital environment.

Driving Business Growth with ADA Accessible Websites

Accessible websites not only meet legal requirements and ethical standards but can also be a powerful tool for business growth. By making your website ADA accessible, you’re widening your reach to include all potential customers.

Moreover, search engines tend to rank accessible websites higher. This improved SEO performance can drive more organic traffic to your site, potentially increasing conversions and sales. So, an investment in ADA website compliance services is an investment in your business’s future.

Trust EcomBack for Your ADA Website Compliance Services

At EcomBack, we believe in the power of inclusivity in the digital world. Our expert web accessibility compliance team is dedicated to ensuring that your website is ADA and WCAG compliant. We take pride in our ability to create user-friendly websites that cater to all, including those with cognitive disabilities.

Trust EcomBack for your ADA website compliance services. Together, let’s create a more accessible, inclusive, and prosperous digital space for all.

Blog Banner featuring the text "How to Create Accessible PDFs for Your Website," accompanied by an image showcasing a laptop displaying ADA Compliance for website and a mug adorned with the EcomBack website's icon
  • Post author By EcomBack
  • Post date July 10, 2023

In today’s digital age, accessibility is a crucial aspect of any website. As more businesses recognize the importance of inclusivity, ensuring that everyone can access and navigate their online content has become a top priority. When it comes to sharing information in a portable and universally compatible format, PDFs are a popular choice. However, creating accessible PDFs that comply with the Americans with Disabilities Act (ADA) can be a challenge, and many websites are being sued for having inaccessible PDFs. In this blog post, we will guide you through the process of creating accessible PDFs for your website, helping you reach a wider audience and ensure compliance with accessibility standards.

Use Clear and Descriptive File Names:

When creating a PDF, start by giving it a clear and descriptive file name. This helps individuals who use screen readers or assistive technologies to understand the content of the file before opening it. By using keywords that accurately describe the PDF’s contents, you enhance its accessibility and make it easier for users to find and comprehend.

Ensure Proper Document Structure:

To make your PDF accessible, it’s essential to establish a logical and well-structured document hierarchy. Use headings, subheadings, and paragraphs appropriately to organize your content. These structural elements enable users to navigate through the document using assistive technologies such as screen readers, providing them with a seamless reading experience.

Add Alternative Text (Alt Text) to Images:

Images play an important role in conveying information, but they can be inaccessible to people with visual impairments. By adding alternative text (alt text) to images in your PDF, you provide a textual description that can be read by screen readers. Alt text should be concise, descriptive, and convey the purpose or meaning of the image accurately.

Choose Accessible Fonts and Colors:

Font selection and color contrast are crucial aspects of PDF accessibility. Use fonts that are easy to read and understand, avoiding decorative or script fonts that may hinder legibility. Additionally, ensure that the text has sufficient contrast with the background color to enhance readability for users with visual impairments.

Include Descriptive Hyperlinks:

If your PDF contains hyperlinks, it’s essential to make them descriptive and meaningful. Instead of using generic phrases like “click here,” provide specific and informative link text that accurately describes the linked content. This enables users with screen readers to understand the purpose of the link without relying on surrounding context.

Use Proper Table Markup:

When presenting tabular information in a PDF, it’s crucial to use proper table markup to maintain accessibility. Structure your tables using table headers (th) and table data (td) elements. This allows assistive technologies to interpret the table’s content accurately and present it to users in a meaningful way.

Ensure Readability with Proper Formatting:

Consider the readability of your PDF by using appropriate formatting techniques. Utilize headings, bullet points, and numbered lists to organize information and improve scannability. These formatting elements make it easier for users to navigate and comprehend the content, especially when using assistive technologies.

Run Accessibility Checks:

After creating your PDF, it’s essential to run accessibility checks using tools like Adobe Acrobat Pro or other PDF accessibility validators. These tools can identify any accessibility issues within your document and provide suggestions for improvement. By fixing these issues, you enhance the accessibility and usability of your PDFs. Typical tests include Adobe Accessibility and PAC 2021/ PAC 3 report showing PDF/UA-1 compliance. PDFs need to be downloaded instead of using a web browser for proper text-to-speed or screen reader functionality using Adobe Acrobat Reader DC with Voiceover and Adobe Acrobat Reader DC with NVDA.

Provide Text Versions of Non-Text Content:

In some cases, your PDF may include non-text content such as charts, graphs, or diagrams. To ensure accessibility, it’s important to provide text versions or descriptions of this content. You can include a summary or a detailed explanation of the visual elements in the PDF, allowing individuals who cannot see the images to understand the information they convey.

Consider Language and Reading Order:

If your PDF contains multiple languages or complex reading orders, take extra care to maintain accessibility. Clearly indicate the language of each section and ensure that the reading order follows a logical flow. This helps individuals who use screen readers or other assistive technologies to understand and navigate the content correctly.

Include Accessible Forms:

If your PDF contains forms, make sure they are accessible to all users. Use proper form fields and labels, allowing individuals using assistive technologies to understand the purpose of each field and provide the necessary information accurately. Additionally, consider providing an accessible alternative, such as an HTML form on your website, for users who may have difficulty interacting with PDF forms.

Provide Contact Information and Support:

Even with accessible PDFs, some users may still encounter challenges or have specific accessibility requirements. It’s important to provide contact information or support options where users can reach out for assistance. This demonstrates your commitment to accessibility and helps users feel supported and valued.

It’s crucial to remember that accessibility is an ongoing process. Regularly reviewing and updating your PDFs is essential to ensure they comply with the latest accessibility standards and guidelines. Seeking feedback from users, especially those with disabilities, can provide valuable insights into their experiences and help you make further improvements.

By creating accessible PDFs for your website, you not only meet ADA regulations but also foster inclusivity and expand your audience reach. Accessible content benefits individuals with disabilities, enhances user experience, and showcases your commitment to creating an inclusive online environment.

Here at EcomBack, we fully understand the significance of accessibility in the digital world. Our expertise lies in developing websites and PDFs that adhere to ADA guidelines and prioritize accessibility. Our team of experts is ready to assist you in optimizing your PDFs for accessibility, ensuring that your valuable content reaches all users, regardless of their abilities.

If you’re seeking professional guidance in creating accessible PDFs for your website and enhancing your online presence, we invite you to contact us at EcomBack. Reach out to us today to learn more about our services and discover how we can help you create accessible PDFs that empower inclusivity and elevate your online brand.

Blog banner featuring the content "How to Make Your Website Accessible for Everyone" and an individual utilizing a laptop
  • Post author By EcomBack
  • Post date July 8, 2023

Welcome to EcomBack, your trusted partner in creating inclusive online experiences! In today’s digital age, it’s crucial for businesses to ensure their websites are accessible to everyone, regardless of their abilities. Not only is it the right thing to do, but it also opens your business to a wider audience and improves user experience. In this article, we will explore the importance of ADA website design and development, the significance of ADA website compliance, and the role of WCAG compliance consultants in achieving web accessibility.

ADA Website Design and Development: Enhancing User Experience for All

ADA, or the Americans with Disabilities Act, was enacted to prohibit discrimination against individuals with disabilities and ensure equal access to public accommodations. In the digital realm, this includes websites. ADA website design and development focus on creating websites that are user-friendly and accessible to people with various disabilities, such as visual impairments, hearing impairments, mobility limitations, and cognitive disabilities.

By implementing ADA website design principles, you can enhance user experience and make your website more inclusive. This involves considering factors like color contrast, text alternatives for images, keyboard navigation, clear and consistent headings, and providing captions for multimedia content. By catering to these aspects, you ensure that individuals with disabilities can navigate and interact with your website effectively.

ADA Website Compliance: The Legal and Ethical Imperative

Ensuring ADA website compliance is not only a legal obligation but also an ethical responsibility. ADA website compliance refers to adhering to the accessibility guidelines outlined in the Web Content Accessibility Guidelines (WCAG) developed by the World Wide Web Consortium (W3C). These guidelines provide a comprehensive framework for making web content accessible to people with disabilities.

Failing to comply with ADA website accessibility standards can leave your business vulnerable to legal action, including lawsuits and financial penalties. Moreover, it sends a negative message to potential customers, damaging your brand reputation. By prioritizing ADA website compliance, you demonstrate your commitment to inclusivity, accessibility, and equal opportunities for all.

The Role of WCAG Compliance Consultants: Partnering for Success

Navigating the intricacies of ADA website compliance and WCAG guidelines can be challenging. That’s where WCAG compliance consultants come in. These professionals are experts in web accessibility and can provide invaluable guidance and support throughout the process of making your website ADA compliant.

A WCAG compliance consultant at EcomBack will conduct a thorough audit of your website, identify areas of non-compliance, and recommend the necessary changes to ensure accessibility. They will assist in implementing ADA website design and development best practices, making your website user-friendly for everyone. With our expertise, you can ensure your website meets the required accessibility standards and stays up-to-date with evolving guidelines.

Web Accessibility: Unlocking Opportunities and Enhancing User Engagement

Investing in web accessibility goes beyond mere compliance; it opens up a world of opportunities for your business. By making your website accessible, you tap into a significant market segment composed of individuals with disabilities who are seeking products, services, and information online. According to recent studies, the global population of people with disabilities is over a billion, representing a considerable consumer base.

Moreover, an accessible website improves user engagement and satisfaction for all visitors. Clear navigation, descriptive headings, and well-structured content benefit everyone, including those without disabilities. When your website is user-friendly and accessible, visitors are more likely to stay longer, explore your offerings, and ultimately convert into customers. By prioritizing web accessibility, you not only adhere to legal requirements but also gain a competitive advantage in the digital landscape.

The EcomBack Advantage: Empowering Your Website with Accessibility

At EcomBack, we understand the importance of web accessibility and the positive impact it can have on your business. Our team of experts specializes in ADA website design, development, and compliance, ensuring that your website meets the highest accessibility standards.

Our process begins with a comprehensive assessment of your website’s current accessibility status. We identify areas that require improvement and develop a tailored plan to address those issues. Our ADA website design and development team works closely with you to implement the necessary changes, focusing on enhancing usability and inclusivity for all users. To ensure ongoing compliance, our WCAG compliance consultants provide guidance and support, keeping your website up to date with the latest accessibility guidelines. Our testers include individuals with blindness or other visual disabilities. They test websites for routine and thorough audits. We understand that accessibility is an evolving field, and we are committed to staying at the forefront of accessibility best practices.

Make the decision to prioritize web accessibility today. Choose EcomBack as your trusted partner, and together we can make your website a beacon of inclusivity, ensuring that no one is left behind in the digital world.

Blog banner showcasing the content "Overcoming Common ADA Compliance Challenges in Web Design" alongside a keyboard with a right-arrow symbol, indicating the ideal approach for website design
  • Post author By EcomBack
  • Post date July 1, 2023

Overcoming Common ADA Compliance Challenges in Web Design

The Americans with Disabilities Act (ADA) is a civil rights law prohibiting discrimination against individuals with disabilities in all aspects of public life. In the digital era, this includes website accessibility. An ADA accessible website ensures that individuals with disabilities can access the same information and services as anyone else, embodying the spirit of inclusivity. However, ADA Website Design presents its own unique set of challenges.

Here at EcomBack, we’re committed to creating an accessible online environment for everyone. We are experts in website development that is not just visually appealing but also ADA compliant.

Understanding the Importance of an ADA Accessible Website

An ADA accessible website is more than just a requirement; it’s a commitment to inclusivity. Websites that do not comply with ADA guidelines risk potential legal implications and lose out on a significant audience who may not be able to access their site’s content. By integrating ADA Website Compliance Services into your website development process, you demonstrate your commitment to accessibility and inclusivity.

Challenges in ADA Website Design and How to Overcome Them

ADA Website Design comes with its own set of unique challenges. Let’s delve into the most common obstacles and how to effectively overcome them.

Navigational Difficulties

One of the most common challenges in ADA website design is ensuring that all site elements are easily navigable for people with disabilities. To overcome this, web developers need to create clear, simple navigation options and include descriptive tags for all visual content.

Inadequate Keyboard Functionality

For users who can’t use a mouse, keyboard functionality becomes critical. Websites should be developed in such a way that users can navigate through all sections using only the keyboard.

Compatibility with Assistive Technologies

Many individuals with disabilities rely on assistive technologies such as screen readers to browse the internet. Ensuring your website is compatible with these technologies is integral to making your site ADA compliant.

EcomBack’s ADA Website Compliance Services

At EcomBack, we offer expert ADA Website Compliance Services that ensure your website meets all ADA guidelines. Our team is skilled in developing sites that are not just compliant but also offer an engaging and seamless user experience for everyone.

Our Approach to ADA Accessible Website Design

We ensure that your site is accessible to everyone, regardless of their abilities. We do this by ensuring keyboard functionality, assistive technology compatibility, and easy navigation options in our website development process.

Using Technology to Ensure Compliance

Our team uses state-of-the-art technology and regular audits to ensure that your website remains compliant with the ever-evolving ADA guidelines.

Continuous Support and Updates

We don’t just deliver a website and leave; we provide ongoing support and updates to ensure your website stays up-to-date with the latest ADA guidelines.

The Ever-Evolving Nature of ADA Website Compliance

Just like the rapid changes in technology and design trends, ADA guidelines too, are continually evolving. EcomBack’s team stays abreast of the latest changes and ensures your website’s continued compliance. Regular audits form an integral part of our ADA Website Compliance Services, giving you peace of mind.

The Role of Artificial Intelligence (AI) in ADA Website Design

Artificial intelligence (AI) can be instrumental in making an ADA accessible website. AI can automate the accessibility testing process and identify potential issues more accurately than manual methods. At EcomBack, we use cutting-edge AI technology to evaluate your site for potential accessibility issues and fix them promptly.

Accessibility Beyond Compliance:

The Benefits of an ADA Accessible Website

An ADA-accessible website isn’t just about avoiding lawsuits; it has real, tangible benefits for your business. Here are some of the benefits of investing in ADA Website Design:

Improved Search Engine Optimization (SEO)

Accessibility and SEO often go hand in hand. For example, alt text for images, a requirement for accessibility, also benefit SEO. Likewise, clear navigation and well-structured content also improve your site’s accessibility and its SEO performance.

Increased Audience Reach

By making your website accessible, you open up your business to a larger audience. This includes not just individuals with disabilities, but also older individuals who may benefit from more accessible design features.

Enhanced Brand Perception

Companies that emphasize accessibility are often seen as more inclusive and socially responsible. This can significantly enhance your brand’s reputation and attract a wider range of customers.

EcomBack’s Commitment to Inclusive Website Development

At EcomBack, our goal is to ensure that all users can interact with your website seamlessly. We see ADA Website Design as an opportunity to bridge the digital divide and make the internet a more inclusive space. Our team combines expertise in website development with a deep understanding of ADA compliance to deliver a site that is not only visually stunning but also universally accessible.

Building a Better Web with ADA Website Design

Creating an ADA accessible website is a worthwhile investment that can enhance user experience, broaden your audience, and improve your SEO. With EcomBack’s ADA Website Compliance Services, you’ll be able to navigate the complexities of ADA compliance with ease. Remember, accessibility is more than just a box to check; it’s an opportunity to create a more inclusive digital world. Choose EcomBack, and let’s embark on this journey toward inclusivity together.

Blog Banner featuring the topic "The Benefits of Accessible Web Design for Senior Citizens" accompanied by an image showcasing a person using a website on a laptop.
  • Post author By EcomBack
  • Post date June 27, 2023

Understanding Accessibility: The Concept of ADA Website Design

The digital world is evolving rapidly, creating an unprecedented need for inclusivity and accessibility. At the forefront of this movement is the Americans with Disabilities Act (ADA) Website Design – an initiative that pushes the boundaries of traditional web design. The primary goal of ADA Website Design is to ensure that online experiences are universally accessible, including to senior citizens and those with disabilities.

EcomBack, a leading provider of ADA Website Compliance Services, leverages these principles to build websites that not only comply with ADA and Web Content Accessibility Guidelines (WCAG) compliance but also offer an enhanced user experience. This commitment to inclusivity helps connect businesses with a broader audience, including the often-overlooked demographic of senior citizens.

The Power of ADA Accessible Website

With age, navigating the web can become challenging for senior citizens due to varying factors such as deteriorating eyesight, reduced mobility, or cognitive changes. An ADA accessible website, like those offered by EcomBack, can bridge this digital divide.

ADA accessibility features include adjustable text size, easily understandable content, and straightforward navigation pathways. These considerations enable senior citizens to comfortably engage with online platforms, leading to enhanced interaction and customer engagement. When websites are designed with ADA and WCAG compliance in mind, they create a more inclusive digital landscape that empowers all users.

ADA Website Compliance Services: A Key to Inclusivity

EcomBack’s ADA website compliance services ensure that websites are accessible to the widest range of users. This means meeting ADA and WCAG compliance standards by implementing features such as text alternatives for non-text content, captions for multimedia, and options to adjust colors and contrast for improved visibility.

By focusing on ADA website compliance services, EcomBack helps businesses unlock a massive and often untapped market segment. Seniors, as active consumers, bring substantial economic power to the table, and ignoring their needs could mean missing out on a significant opportunity.

How EcomBack Leads in ADA and WCAG Compliance

At EcomBack, we recognize the importance of inclusivity and accessibility. Our team is proficient in ADA and WCAG compliance, using these guidelines as a benchmark for all our website designs. With our tailored ADA website compliance services, we guarantee that your website will cater to the widest possible audience, including senior citizens.

Implementing these standards helps businesses expand their customer base, improve brand image, and reduce the risk of costly legal complications associated with non-compliance. By creating ADA compliant websites, EcomBack sets a new standard for web design, where accessibility and usability go hand in hand.

The Advantage of ADA Website Design for Senior Citizens

Senior citizens often find themselves left behind in the rapidly evolving digital age. Whether due to deteriorating eyesight or reduced mobility, the digital divide can feel almost insurmountable. With the implementation of ADA website design, however, this need not be the case. EcomBack, through its superior ADA website compliance services, ensures senior citizens can stay connected and engaged.

An ADA accessible website can help senior citizens maintain their independence, enabling them to carry out online transactions, stay in touch with loved ones, and access valuable information with ease. By ensuring ADA and WCAG compliance, businesses not only engage this demographic effectively but also demonstrate social responsibility and inclusivity.

Inclusivity and Customer Engagement through ADA Accessible Website Design

Creating an ADA accessible website means recognizing and accommodating diverse user needs, leading to higher customer engagement. The inclusivity fostered by ADA and WCAG compliance allows businesses to reach and engage a broader audience, resulting in improved brand loyalty and customer retention.

EcomBack’s proficiency in ADA website design brings forth the benefits of ADA and WCAG compliance in a compelling manner, directly translating into a higher level of customer satisfaction. By ensuring that every user can navigate and interact with your website effortlessly, EcomBack facilitates an inclusive online environment for all.

Maximizing Business Opportunities with ADA Website Compliance Services

Apart from inclusivity and social responsibility, ADA website compliance services present a significant business advantage. EcomBack, with its expertise in ADA and WCAG compliance, enables businesses to tap into the potential of the senior citizen market.

Senior citizens represent a considerable portion of the population with substantial buying power. By ensuring your website is ADA compliant, your business stands to gain a significant competitive edge, maximize customer engagement, and ultimately improve the bottom line.

The Transformative Power of ADA Website Design

In the age of digital transformation, ADA website design stands as a powerful tool in ensuring no one is left behind. EcomBack, with its focus on ADA and WCAG compliance, strives to create a digital landscape where every user, including senior citizens, feels seen, heard, and valued.

By opting for ADA website compliance services, businesses can not only broaden their customer base but also create meaningful connections with users. The future of web design is accessible and inclusive, and with EcomBack, your business can be at the forefront of this revolution.

EcomBack’s Commitment to ADA and WCAG Compliance

EcomBack is committed to setting the standard for ADA and WCAG compliance in web design. Our ADA website compliance services ensure that your website is built from the ground up with accessibility in mind. We believe in the power of an inclusive digital world and strive to make it a reality.

ADA compliant websites go beyond simply adhering to regulations – they represent a commitment to an inclusive and accessible digital future. EcomBack is proud to be part of this movement, providing businesses with the tools and services they need to create engaging, accessible online experiences for all, including senior citizens.

A Step by Step Guide to Creating an ADA Compliant Website Blog Banner
  • Post author By EcomBack
  • Post date June 13, 2023

As technology continues to advance, more and more businesses are establishing their online presence. However, creating a website that is accessible to everyone, including people with disabilities, is essential. Not only is it the right thing to do, but it is also required by law. In this blog post, we’ll provide you with a step-by-step guide to creating an ADA-compliant website and explain how EcomBack’s accessibility services can help businesses improve their online accessibility and prevent ADA lawsuits.

Step 1: Understand ADA Guidelines

The first step to creating an ADA-compliant website is to understand the guidelines set forth by the Americans with Disabilities Act (ADA). The ADA prohibits discrimination against individuals with disabilities and requires businesses to provide reasonable accommodations to ensure equal access to their goods and services. The guidelines for web accessibility cover four main areas: perceivable, operable, understandable, and robust. These guidelines provide a framework for making sure that all users can navigate and access the information on your website.

Step 2: Conduct a Website Audit

The next step is to conduct a website audit to identify any accessibility barriers. This includes checking for things like image alt text, proper heading structure, and keyboard navigation. EcomBack offers a comprehensive website ADA audit that covers all areas of web accessibility, including content, design, and functionality. We’ll provide you with a detailed report of our findings and work with you to implement the necessary changes.

Step 3: Make Necessary Changes

Once you have identified any accessibility barriers, the next step is to make the necessary changes. This can include things like adding alt text to images, improving color contrast, and ensuring that all content can be accessed with a keyboard. We can help you make these changes quickly and efficiently, ensuring that your website is accessible to everyone.

Step 4: Conduct Ongoing Testing

The final step in creating an ADA-compliant website is to conduct ongoing testing to ensure that your website remains accessible. This can include manual testing, automated testing, and user testing. EcomBack’s Web Accessibility services offer ongoing testing to ensure that your website remains compliant with ADA guidelines and that your users can access your content without any barriers.

Benefits of EcomBack’s Web Accessibility Services

By using EcomBack’s Web ADA Accessibility services, you can improve your online accessibility and prevent ADA lawsuits.

Our services include:

  • We Audit – Comprehensive website audits to identify accessibility barriers.
  • We Fix – Expert developers use WCAG guidelines to make necessary changes to your website.
  • We Certify – Ongoing testing to ensure that your website remains accessible.
  • We train – We teach you how to keep your website accessible as you make updates.
  • We monitor – Protection against ADA lawsuits.

In conclusion, creating an ADA-compliant website is not only the right thing to do but it is also required by law. By following the steps outlined in this guide and using EcomBack’s Web ADA Accessibility services, you can improve your online accessibility and prevent ADA lawsuits.

Contact us today to learn more about how we can help you create an accessible and ADA compliant website.

How ADA Compliance Can Improve Your Brand's Image and Reputation Blog Banner
  • Post author By EcomBack
  • Post date June 10, 2023

The Americans with Disabilities Act (ADA) is a federal law that prohibits discrimination against individuals with disabilities. One key aspect of the ADA is web accessibility, which refers to designing websites and digital content in a way that allows individuals with disabilities to access and use them. ADA compliance is not only a legal requirement, but it also has a significant impact on a brand’s image and reputation.

Why ADA Compliance is Important for Brand Reputation

ADA compliance is crucial for brands looking to improve their image and reputation. By ensuring that your website and digital content are accessible to individuals with disabilities, you are demonstrating a commitment to inclusivity and accessibility.

This commitment can significantly enhance your brand’s reputation and lead to increased loyalty and positive word-of-mouth. Additionally, non-compliance with ADA guidelines can lead to lawsuits and negative publicity, which can be costly and damaging to your brand’s reputation. By prioritizing digital accessibility and ADA compliance, you can protect your brand’s reputation and demonstrate your commitment to inclusivity and accessibility.

How to Improve Your Brand’s Image through ADA Compliance

Improving your brand’s image through ADA compliance requires a commitment to ongoing education, testing, and monitoring. Begin by understanding ADA guidelines and conducting an accessibility audit to identify areas that need improvement.

Once you have identified areas that need improvement, implement accessibility features to make your website and digital content more accessible. Examples of accessibility features include adding alt text to images, using descriptive link text, and ensuring keyboard navigation is available. Educate your team on the importance of web accessibility and how to implement accessibility features. Finally, test and monitor regularly to ensure continued compliance.

The Impact of Digital Accessibility on Brand Perception

Digital accessibility has a significant impact on brand perception. Brands that prioritize digital accessibility and ADA compliance are seen as socially responsible and caring, which can lead to increased loyalty and positive word-of-mouth. Conversely, brands that do not prioritize digital accessibility risk negative publicity and legal action. Additionally, digital accessibility can significantly improve the user experience for all users, leading to increased engagement and customer loyalty. By prioritizing digital accessibility and ADA compliance, you can improve your brand’s image and reputation while also providing a better user experience for all users.

Key Benefits of ADA Compliance for Brands

There are several key benefits of ADA compliance for brands, including:

  • Increased Customer Base

By making your website accessible to individuals with disabilities, you are opening up your customer base to a significant portion of the population. In the United States alone, there are over 61 million individuals with disabilities, representing a significant market segment that cannot be ignored.

  • Improved Brand Image and Reputation

ADA compliance demonstrates a commitment to inclusivity and accessibility, which can significantly improve a brand’s image and reputation. Brands that prioritize accessibility and inclusivity are seen as socially responsible and caring, which can lead to increased loyalty and positive word-of-mouth.

  • Legal Protection

Non-compliance with ADA guidelines can lead to lawsuits and negative publicity, which can be costly and damaging to a brand’s reputation. ADA compliance provides legal protection and reduces the risk of legal action and negative publicity.

  • Enhanced User Experience

ADA compliance ensures that individuals with disabilities can navigate and use your website, resulting in a better user experience for all users. Improved user experience can lead to increased engagement, and customer loyalty.

  • Higher Search Engine Rankings

Search engines such as Google prioritize websites that provide a good user experience, including websites that are accessible to individuals with disabilities. By improving your website’s accessibility, you can improve your search engine rankings and increase your online visibility. Check your website’s accessibility score in Google Lighthouse.

  • Ensuring Inclusivity through Web Accessibility

Ensuring inclusivity through web accessibility requires a commitment to ongoing education, testing, and monitoring. Begin by understanding ADA guidelines and the Web Content Accessibility Guidelines (WCAG). Conduct an accessibility audit to identify areas that need improvement, and then implement accessibility features to make your website and digital content more accessible.

Educate your team on the importance of web accessibility and how to implement accessibility features. Finally, test and monitor regularly to ensure continued compliance. By prioritizing web accessibility and ADA compliance, you can ensure inclusivity for all individuals, regardless of their abilities, and demonstrate your commitment to accessibility and inclusivity.

How to Ensure ADA Compliance

  • Understand ADA Guidelines

To ensure ADA compliance, it is essential to understand the guidelines set forth by the ADA and the Web Content Accessibility Guidelines (WCAG). The guidelines provide specific recommendations on how to make websites and digital content accessible to individuals with disabilities.

  • Conduct an Accessibility Audit

Conducting an accessibility audit involves testing your website and digital content for compliance with ADA guidelines. This process can be done manually and with the help of automated tools designed to detect accessibility issues. Contact us for a free audit.

  • Implement Accessibility Features

Once you have identified areas that need improvement, implement accessibility features to make your website and digital content more accessible. Examples of accessibility features include adding alt text to images, using descriptive link text, and ensuring keyboard navigation is available.

  • Educate Your Team and Stakeholders

Ensuring ADA compliance requires buy-in from all stakeholders, including web developers, content creators, and designers. Educate your team on the importance of web accessibility and how to implement accessibility features.

  • Test and Monitor Regularly

Ensuring ongoing ADA compliance requires regular testing and monitoring. Regularly check your website and digital content for accessibility issues and address them promptly to ensure continued compliance.

Conclusion

In conclusion, at EcomBack, we recognize the significance of ADA compliance for businesses, particularly those with an online presence, regardless of their size. Our Web Accessibility & ADA Compliance Services aim to assist businesses in avoiding website accessibility lawsuits and complying with ADA requirements. By partnering with us, you can enhance your brand’s image, attract more customers, and safeguard your business against legal action and negative publicity.

Our team conducts accessibility audits, implements accessibility features, educates your team and stakeholders, and regularly tests and monitors your website and digital content to ensure that they are accessible to everyone. By prioritizing digital accessibility with EcomBack, you can demonstrate your commitment to inclusivity and accessibility, improve the user experience, and increase customer loyalty.

Tips and Best Practices Ensuring Accessible Website Content Blog Banner
  • Post author By EcomBack
  • Post date June 4, 2023

As digital communication continues to play an increasingly important role in our daily lives, it is crucial to ensure that the content we post is accessible to everyone. Making website blogs and other social media content accessible is not only a matter of compliance with laws and regulations but also a basic human right. By ensuring that your content is accessible, you can ensure that everyone can participate in online conversations and engage with your brand or message.

There are many benefits to creating accessible content, including increased engagement, improved SEO, and a more positive brand image. However, creating accessible content can be a daunting task, particularly if you are new to accessibility. In this article, we will explore some tips and best practices to ensure that your website content is accessible and inclusive to all users.

Tip 1: Use Alt Text for Images

Alt text provides a textual description of images, making it possible for users who are blind or visually impaired to understand the content of the image. Alt text should be descriptive and accurate and should include relevant keywords to improve SEO. When adding alt text, it’s essential to keep in mind that the text should describe the content of the image, rather than its appearance.

Most social media platforms now have some ALT Text capabilities. Check FaceBook, Instagram, LinkedIn, and Twitter’s accessibility features and options.

Tip 2: Use Captions for Videos

Captions provide a textual representation of audio content, making it accessible to users who are deaf or hard of hearing. Captions also improve engagement and comprehension for all users, particularly in noisy or distracting environments. When creating captions, it’s essential to ensure that they are accurate and synchronized with the audio content.

Tip 3: Provide Audio Descriptions for Videos

Audio descriptions provide an additional audio track that describes the visual content of a video, making it accessible to users who are blind or visually impaired. Audio descriptions can also improve engagement and comprehension for all users, particularly in situations where the video content is difficult to understand.

Tip 4: Use Descriptive Links

Descriptive links provide context and information about the destination of a link, making it easier for users with disabilities to navigate and understand the content. Use descriptive link text that clearly and accurately describes the destination page, rather than generic phrases such as “click here.” Descriptive links can also improve SEO and make your content more user-friendly.

Tip 5: Use Proper Heading Structure

Proper heading structure improves readability and navigation for all users, particularly users with disabilities. Use heading tags (H1, H2, H3, etc.) to organize content and provide a clear hierarchy of information. Proper heading structure also makes your content more accessible to screen readers.

Tip 6: Ensure Keyboard Accessibility

Keyboard accessibility is essential for users who cannot use a mouse or other pointing device. Ensure that all content on your social media platforms can be accessed and navigated using only a keyboard. Keyboard accessibility can be achieved by ensuring that all interactive elements on your platform have a visible focus indicator and can be activated using the keyboard.

Tip 7: Provide Transcripts for Audio Content

Transcripts provide a written representation of audio content, making it accessible to users who are deaf or hard of hearing. Transcripts can also improve engagement and comprehension for all users, particularly in situations where audio content is difficult to understand. When creating transcripts, it’s essential to ensure that they are accurate and synchronized with the audio content.

Conclusion

Creating accessible social media content is not only a legal requirement, but it is also a fundamental human right. By following these tips and best practices, you can create content that is inclusive, engaging, and compliant with accessibility laws and regulations. Remember that accessibility is a continuous process, and it is essential to regularly review and update your social media content to ensure that it remains accessible to all users. By making your content accessible, you can ensure that everyone can participate in online conversations and engage with your brand or message.

For assistance and guidance on creating accessible video and text content, visit www.20evo.com

Ensuring a Positive User Experience with ADA Accessible Design Blog Banner
  • Post author By EcomBack
  • Post date May 28, 2023

At EcomBack, we believe in providing an inclusive digital experience for everyone. That’s why we offer ADA accessible design services to ensure that your website is not only aesthetically pleasing but also meets the accessibility guidelines set forth by the Americans with Disabilities Act (ADA). In this article, we’ll discuss the importance of ADA accessibility and how it can positively impact user experience.

What is ADA Accessibility?

The ADA is a civil rights law that prohibits discrimination against individuals with disabilities. It requires businesses and organizations to provide equal access to goods and services for individuals with disabilities. This includes digital content such as websites, mobile apps, and other online services.

ADA accessibility refers to designing and developing digital content that can be easily accessed and used by individuals with disabilities. This includes individuals with visual, auditory, cognitive, and physical impairments.

Why is ADA Accessibility Important for Your Website?

ADA accessibility is not only important for legal compliance but also for providing a positive user experience for all individuals. By ensuring your website is accessible, you can increase your reach and make your content available to a larger audience.

Additionally, accessible design can improve the usability and user experience of your website for all users. For example, using clear and concise language, organizing content in a logical manner, and providing alternative text for images can improve the user experience for all users, not just those with disabilities.

How Can You Ensure Your Website is ADA Accessible?

At EcomBack, we follow the Web Content Accessibility Guidelines (WCAG) to ensure your website meets ADA accessibility requirements. WCAG is a set of guidelines created by the World Wide Web Consortium (W3C) that provide recommendations for making digital content accessible to individuals with disabilities.

Some common ways we ensure your website is ADA accessible include:

Providing Alternative Text for Images

One of the most important aspects of ADA-accessible design is providing alternative text for images. Alternative text, also known as alt text, is a brief description of an image that can be read by screen readers for individuals with visual impairments. By providing alt text, you can ensure that individuals with visual impairments can access the content of your website.

Creating Clear and Concise Language

Another important aspect of ADA-accessible design is using clear and concise language. This not only helps individuals with cognitive impairments but also benefits all users. By using clear and concise language, you can ensure that your content is easily understood and accessible to all individuals.

Organizing Content in a Logical and Easy-to-Understand Manner

Organizing content in a logical and easy-to-understand manner is crucial for creating an accessible website. By organizing your content in a clear and intuitive manner, you can ensure that all users can easily navigate your website and find the information they need.

Ensuring All Form Fields Are Labeled Correctly

Correctly labeling form fields is another important aspect of ADA-accessible design. By ensuring that form fields are clearly labeled, you can ensure that all users can easily understand what information is required and how to complete the form.

Ensuring All Multimedia Content Has Captions or Transcripts

For individuals with auditory impairments, it is important to provide captions or transcripts for all multimedia content. Captions or transcripts provide a written version of the audio content and can be read by individuals with auditory impairments.

Using Contrasting Colors for Text and Background

Finally, using contrasting colors for text and background is important for individuals with visual impairments. By using high-contrast colors, you can ensure that all individuals can easily read the content on your website.

By following these guidelines, we can ensure your website is ADA-accessible and provides a positive user experience for all users.

The Benefits of ADA Accessibility

Aside from legal compliance, there are numerous benefits to having an ADA-accessible website. Some of these benefits include:

  1. Increased reach and audience
  2. Improved usability and user experience
  3. Better search engine optimization (SEO)
  4. Increased brand reputation and trust
  5. Reduced risk of legal action or discrimination claims

By investing in ADA accessibility, you can not only improve the usability of your website but also increase your reach and improve your brand reputation.

In Conclusion

At EcomBack, we believe in providing an inclusive digital experience for all users. By ensuring your website is ADA accessible, you can not only comply with legal requirements but also provide a positive user experience for all individuals. To learn more about our ADA accessible design services, please visit our Website ADA Compliance Services page.

How ADA Website Accessibility Benefits Your Business and Customers Blog Banner
  • Post author By EcomBack
  • Post date May 22, 2023

EcomBack ADA website accessibility services refer to creating websites that can be used by people with disabilities. It’s a crucial aspect of website design that ensures that all individuals can access and use a website, regardless of their abilities. ADA website accessibility is not only essential for people with disabilities but also for businesses. Developing an accessible website can improve user experience, broaden your reach and audience, and enhance your SEO. At EcomBack, we specialize in providing top-notch ADA website accessibility solutions that ensure your website is inclusive, functional, and compliant with the latest standards.

Benefits of ADA Website Accessibility

  • Increased reach and audience

By creating an accessible website, you’re opening up your business to a wider audience. People with disabilities make up a significant portion of the population, and creating an accessible website ensures that they can access and use your site. By making your website accessible, you’re also showing your commitment to inclusivity, which can improve your reputation and help you stand out from your competitors.

  • Improved user experience

An accessible website is also a better website for everyone. By following accessibility guidelines, you can create a website that is easier to navigate, faster to load, and more user-friendly. Accessible websites typically have clear and concise content, descriptive headings, and alternative text for images, which can make it easier for users to find the information they need.

  • Avoiding potential legal issues

Failure to comply with ADA website accessibility guidelines can result in legal issues. The Americans with Disabilities Act (ADA) requires that businesses make their websites accessible to people with disabilities. If your website is not accessible, you could face lawsuits and legal action. By creating an accessible website, you can avoid potential legal issues and ensure that your website is compliant with ADA regulations.

  • Enhanced SEO

Creating an accessible website can also improve your search engine optimization (SEO). Accessible websites typically have better usability, which can lead to longer page views, lower bounce rates, and higher engagement.

How to Implement ADA Website Accessibility

  • Conduct an accessibility Audit

The first step in making your website accessible is to conduct an accessibility audit. This involves reviewing your website to identify any areas that may be problematic for users with disabilities. You can use online tools or hire a professional accessibility consultant like EcomBack to help with the audit.

  • Provide alternative text for images and Multimedia

Alternative text, also known as alt text, is a description of an image or multimedia element that is read by screen readers. Providing alt text is essential for users who cannot see the image or multimedia element, as it helps them understand the content of the page.

  • Ensure proper color contrast

Color contrast is an important aspect of website design, as it affects the readability of your content. Ensure that your website’s color contrast is high enough to make it easy to read for users with visual impairments.

  • Use descriptive headings and labels

Descriptive headings and labels are essential for users who use screen readers or who have cognitive disabilities. Use clear and concise headings and labels to help users understand the content and structure of your website.

  • Provide clear and concise content

Clear and concise content is essential for all users, but it’s especially important for users with cognitive disabilities. Use simple language and avoid jargon to ensure that your content is easy to understand.

  • Enable keyboard navigation

Keyboard navigation is essential for users who cannot use a mouse or who have motor impairments. Ensure that all features of your website can be accessed using the keyboard alone.

  • Offer accessible forms and documents

Forms and documents can be challenging for users with disabilities to access and fill out. Ensure that your forms and documents are accessible by including clear labels, instructions, and alternative options.

  • Test for accessibility regularly

Regularly testing your website for accessibility is essential to ensure that it remains accessible over time. Use online tools or hire a professional to test your website and identify any new areas that may need improvement.

Conclusion

In conclusion, creating an ADA-compliant website is not only the right thing to do, but it also has many benefits for your business and customers. By implementing ADA website accessibility features, you can increase your reach and audience, improve user experience, avoid legal issues, and enhance your SEO. Contact us for help or follow the steps outlined above to create an accessible website that is usable by all users. Let us help you make your website accessible today!

Book a free audit call today.

How to Choose the Right Web Design Agency for ADA Compliance Blog Banner
  • Post author By EcomBack
  • Post date May 20, 2023

As the internet becomes more integral to our daily lives, it’s more important than ever to ensure that websites are accessible to all users. ADA compliance means making sure that websites are accessible to people with disabilities. For businesses, it’s not only the right thing to do but also a legal requirement.

Choosing the right web design agency for ADA compliance is crucial. Here are some important points to consider when making your decision.

Understanding ADA Compliance

The Americans with Disabilities Act (ADA) was passed in 1990 to ensure that people with disabilities have equal access to employment, transportation, and public accommodations. In 2010, the ADA was amended to include websites as public accommodations. This means that websites must be accessible to people with disabilities, including those who are blind or have low vision, those who are deaf or hard of hearing, and those with mobility impairments.

Web accessibility standards, such as the Web Content Accessibility Guidelines (WCAG), provide a framework for making websites accessible. These guidelines include things like providing alt text for images, ensuring that videos have captions or transcripts, and making sure that websites can be navigated using a keyboard.

Why ADA Compliance Matters?

There are many reasons why ADA compliance matters for businesses. First and foremost, it’s the right thing to do. People with disabilities should have the same access to information and services as everyone else. Additionally, not being ADA compliant can result in legal action. The Department of Justice has made it clear that websites are subject to ADA compliance, and businesses that fail to comply can face lawsuits.

Finally, making your website ADA compliant can actually improve your business. By making your website accessible to more people, you’re expanding your potential audience. This can lead to more customers, more revenue, and a better reputation for your business.

The Role of Web Design Agencies in ADA Compliance

Web design agencies play a crucial role in ensuring that websites are ADA compliant. While it’s possible to retrofit an existing website for accessibility, it’s much easier to design a website with accessibility in mind from the beginning. Web design agencies can help businesses achieve ADA compliance by designing websites that meet accessibility standards and providing ongoing support to ensure that the website remains accessible over time.

How to Choose the Right Web Design Agency for ADA Compliance

Choosing the right web design agency for ADA compliance is important. Here are some things to consider when making your decision.

Look for Experience and Expertise in ADA Compliance

Not all web design agencies have experience with ADA compliance. Look for agencies that have a proven track record of designing ADA compliant websites. Ask about their experience and expertise in this area.

Check Their Portfolio for ADA Compliant Websites

A web design agency’s portfolio can give you a good idea of their experience with ADA compliance. Look for examples of websites they’ve designed that are ADA compliant. Check to see if they’ve worked with businesses in your industry.

Ask About Their Process for Ensuring ADA Compliance

A good web design agency will have a process in place for ensuring that websites are ADA compliant. Ask about their process and what steps they take to ensure that websites meet accessibility standards.

Inquire About Training and Ongoing Support

Ensuring that a website is ADA compliant is an ongoing process. Ask the web design agency about their training and ongoing support for ADA compliance. Do they offer training for your team on how to maintain an accessible website? Will they provide ongoing support to ensure that your website remains ADA compliant over time?

Consider Their Communication and Availability

Communication and availability are important factors to consider when choosing a web design agency for ADA compliance. Will they be available to answer your questions and provide updates throughout the design process? Will they be responsive if you need help after the website is launched?

Check for Client Testimonials and Reviews

Client testimonials and reviews can give you insight into the web design agency’s experience and expertise in ADA compliance. Look for reviews from businesses that have worked with the agency on ADA compliant websites. Did they have a positive experience? Was the website delivered on time and within budget?

The Cost of ADA Compliance and Web Design

ADA compliance can add to the cost of web design. However, the cost of not being ADA compliant can be much higher. Legal action can result in fines, legal fees, and damage to your business’s reputation. Additionally, making your website accessible to more people can lead to increased revenue and a better reputation.

When considering the cost of ADA compliance and web design, it’s important to remember that accessibility is an investment in your business’s future.

Related FAQs

What is ADA compliance?

ADA compliance means ensuring that websites are accessible to people with disabilities, including those who are blind or have low vision, those who are deaf or hard of hearing, and those with mobility impairments.

Why is ADA compliance important?

ADA compliance is important for several reasons. First and foremost, it’s the right thing to do. Additionally, not being ADA compliant can result in legal action. Finally, making your website ADA compliant can improve your business by expanding your potential audience.

How can a web design agency help with ADA compliance?

Web design agencies can help businesses achieve ADA compliance by designing websites that meet accessibility standards and providing ongoing support to ensure that the website remains accessible over time.

What should businesses consider when choosing a web design agency for ADA compliance?

Businesses should consider experience and expertise in ADA compliance, portfolios for examples of ADA compliant websites, the agency’s process for ensuring ADA compliance, training and ongoing support, communication and availability, and client testimonials and reviews.

How much does ADA compliance and web design cost?

The cost of ADA compliance and web design varies depending on the agency and the scope of the project. However, investing in accessibility is an investment in a business’s future.

Conclusion

Selecting the appropriate web design agency that ensures ADA compliance is a critical decision for businesses. EcomBack which provides web design services with ADA compliance can be the perfect solution. To make a well-informed decision, businesses should evaluate the agency’s experience and expertise in ADA compliance, review their portfolio for examples of ADA compliant websites, inquire about their process for ensuring ADA compliance, ask about training and ongoing support, assess communication and availability, and check client testimonials and reviews. Investing in ADA compliance is vital for a business’s future success, and partnering with the right web design agency, such as EcomBack, can ensure a lucrative investment.

Book a free audit and consultation with us today.

Accessibility Audits: Identifying and Addressing ADA Compliance Issues Blog Banner
  • Post author By EcomBack
  • Post date May 16, 2023

In recent years, with the growing trend of businesses moving online, web accessibility has become a critical issue. Websites that are not accessible to users with disabilities not only lose potential customers but also increase the risk of ADA lawsuits. This is where EcomBack’s Web Accessibility & ADA Compliance Services come into play. In this blog post, we will discuss the significance of web accessibility and how our services can help businesses ensure ADA compliance and improve their online accessibility.

The Importance of Web Accessibility

Web accessibility refers to the ability of people with disabilities to use websites, applications, and digital tools. This includes individuals with vision, hearing, mobility, and cognitive disabilities. Accessible websites not only make it easier for people with disabilities to navigate the web but also improve the user experience for everyone.

Web accessibility is not just a moral imperative but also a legal requirement. Under the Americans with Disabilities Act (ADA), businesses that operate public accommodations, including websites, must provide equal access to people with disabilities. Failure to comply with ADA regulations can result in lawsuits, with businesses facing substantial financial penalties and reputational damage.

Identifying ADA Compliance Issues

Identifying ADA compliance issues on a website can be challenging, particularly for businesses that are not familiar with accessibility guidelines. This is where an accessibility audit comes in. An accessibility audit is a comprehensive evaluation of a website’s accessibility, including its design, code, and content.

An accessibility audit can help businesses identify ADA compliance issues, such as non-descriptive links, missing alternative text for images, and non-compliant color contrast. An audit can also identify issues with website navigation, keyboard accessibility, and other usability issues hidden in the source code that can affect the user experience.

Addressing Accessibility Compliance Issues

Once website accessibility compliance issues have been identified, the next step is to address them. This can involve making changes to the website’s design, code, and content. Some common solutions include adding alternative text to images, ensuring color contrast meets accessibility standards, and improving keyboard navigation. We use WCAG 2.1 AA guidelines where feasible.

Addressing ADA compliance issues can be a complex and time-consuming process, particularly for businesses that lack experience in web accessibility.

How EcomBack Can Help?

EcomBack’s ADA Compliance Services can help businesses comply with ADA regulations and improve their online accessibility. Our services include a comprehensive accessibility audit that identifies compliance issues, followed by remediation services using WCAG 2.1 AA criteria that address those issues.

Our team of accessibility experts has extensive experience in web accessibility and can ensure that your website meets ADA compliance standards. We use a combination of manual and automated testing to ensure that all ADA compliance issues are identified and addressed. We also work closely with our clients to ensure that their website is optimized for accessibility and provides a user-friendly experience for all users.

Benefits of EcomBack Web ADA Services

  • Avoid ADA Lawsuits: By ensuring that your website meets ADA compliance standards, you can avoid the risk of ADA lawsuits.
  • Reach a Larger Audience: By improving your website’s accessibility, you can reach a larger audience, including users with disabilities who may have previously been unable to use your website.
  • Improve User Experience: An accessible website provides a better user experience for all users, not just those with disabilities.
  • Enhance Reputation: By demonstrating a commitment to accessibility, businesses can enhance their reputation and demonstrate that they value diversity and inclusion.

Conclusion

Web accessibility isn’t just a “nice to have,” it’s a crucial component of modern business operations. By ensuring your website meets ADA compliance standards, you not only avoid potential legal penalties but also widen your audience reach and enhance the user experience for everyone. Our specialized ADA website compliance experts can guide your business toward meeting WCAG 2.1 AA success criteria and amping up your online accessibility. With our thorough accessibility audit and remediation services, we strive to make your website universally accessible, irrespective of the abilities of your users.

Don’t delay, seize this opportunity to make your website better for everyone, while mitigating the risk of ADA lawsuits. Contact us today to avail your FREE website accessibility audit. We’re ready to help you improve your online accessibility and make your business a more inclusive space.

Creating an Inclusive Online Shopping Experience with an Accessible E-commerce Websites Blog Banner
  • Post author By EcomBack
  • Post date May 14, 2023

In today’s fast-paced digital world, online shopping has become a popular and convenient way for consumers to purchase products and services. However, for people with disabilities, online shopping can present unique challenges that hinder their ability to fully enjoy the experience. That’s where EcomBack’s accessible e-commerce website comes in. By creating an inclusive online shopping experience, businesses can ensure that all customers, regardless of their abilities, can access their products and services easily and efficiently.

In this article, we will highlight the importance of making your online shopping experience inclusive and accessible to everyone. We will discuss how EcomBack’s Website ADA Compliance services can help you achieve this goal and improve customer satisfaction. Additionally, we will address common questions and concerns regarding accessibility in e-commerce, so you can make informed decisions for your business and customers.

How EcomBack Can Help You Create an Accessible E-commerce Website

At EcomBack, we understand the importance of accessibility in e-commerce. We believe that every customer should have equal access to online shopping, regardless of their abilities. That’s why we offer a range of services to help you create an accessible e-commerce website that substantially meets WCAG 2.1 standards.

Our team of experts can help you with the following:

  • Accessibility Audits: 

We can conduct an accessibility audit of your current e-commerce website to identify any barriers to accessibility. This will help you understand where your website falls short and how it can be improved.

  • Website Design: 

We can design an accessible e-commerce website that is user-friendly and meets WCAG 2.1 standards. This includes features such as clear and consistent navigation, alt text for images, and easy-to-use forms.

  • Website Development: 

Our team can develop an accessible e-commerce website that is compatible with assistive technologies such as screen readers and voice recognition software. This will ensure that all customers can access your website and make purchases easily.

  • Testing and Maintenance: 

We can regularly test your e-commerce website for accessibility and make any necessary updates or improvements. This will ensure that your website remains accessible to all customers over time.

Common Accessibility Concerns in E-commerce

Despite the importance of accessibility in e-commerce, there are still some common concerns and barriers to accessibility that businesses may face. Some of these include:

  • Lack of Awareness:

Many businesses may not be aware of the importance of accessibility or the guidelines that they need to follow to make their website accessible.

  • Cost:

Some businesses may see accessibility as an additional cost that they cannot afford, particularly if they are a small business.

  • Technical Expertise:

Creating an accessible e-commerce website requires technical expertise, which some businesses may not have in-house.

  • Compatibility:

Ensuring compatibility with different devices and assistive technologies can be a challenge, particularly for businesses with limited resources.

Frequently Asked Questions About Accessibility in E-commerce

  • What is WCAG 2.1?

WCAG 2.1 stands for Web Content Accessibility Guidelines 2.1. It is a set of guidelines developed by the World Wide Web Consortium (W3C) to help make web content more accessible to people with disabilities.

  • Why is accessibility important for e-commerce?

Accessibility is important for e-commerce because it ensures that all customers, regardless of their abilities, can access and use your website to make purchases.

  • What are some common barriers to accessibility in e-commerce?

Some common barriers to accessibility in e-commerce include lack of alt text for images, non-descriptive links, poor color contrast, and inaccessible forms.

  • How can an accessible e-commerce website benefit my business?

An accessible e-commerce website can benefit your business in several ways. It can help improve customer satisfaction and loyalty, increase your customer base by attracting customers with disabilities, and reduce the risk of legal action for non-compliance with accessibility standards.

  • How can EcomBack help me create an accessible e-commerce website?

EcomBack can help you create a substantially accessible e-commerce website by conducting an accessibility audit, designing an accessible website, developing an accessible website, and providing ongoing testing and maintenance.

Conclusion:

Creating an inclusive online shopping experience with an accessible e-commerce website with the assistance of EcomBack is not only the right thing to do, but it can also benefit your business in many ways. By making your website accessible to all customers, you can improve customer satisfaction and loyalty, increase your customer base, and reduce the risk of legal action.

At EcomBack, we are committed to helping businesses create accessible e-commerce websites that meet WCAG 2.1 standards. Our team of experts can help you identify barriers to accessibility, design and develop an accessible website, and provide ongoing testing and maintenance. Don’t let accessibility be a barrier to your business success. Contact EcomBack today to learn more about how we can help you create an inclusive online shopping experience with an accessible e-commerce website.

More Businesses Fight Back Against Onslaught of ADA Website Lawsuits Blog Banner
  • Post author By EcomBack
  • Post date May 10, 2023

Electric Bike Technologies, Inc. (Electric Bike) has submitted a memorandum in opposition to the motion to dismiss the declaratory judgment counterclaim in the ongoing lawsuit involving Plaintiff Jose Quezada.

The central issue in the case revolves around whether the parties agreed to settle a previously filed and dismissed federal lawsuit. Electric Bike seeks a declaration from the Court that Plaintiff’s state court lawsuit, which alleges there was a federal court settlement, is without merit and frivolous. The counterclaim does not allege an independent cause of action for sanctions. However, Electric Bike argues that by filing a cursory motion to dismiss the counterclaim, Plaintiff sidesteps the requirement of responding to the specific factual allegations that make it self-evident that Plaintiff’s complaint is not only without merit, but also frivolous.

The background of the case involves Plaintiff suing Electric Bike in the Southern District of New York, claiming that Electric Bike’s website was inaccessible to blind people in violation of the Americans with Disabilities Act (ADA) and New York law. The motion alleges that the Plaintiff’s law firm Mizrahi Kroub LLP had no apparent intention of litigating the lawsuit against Electric Bike, but instead aimed to leverage the “cost of defense” to obtain a “cost-of-litigation” settlement.

In August 2022, Plaintiff’s counsel offered to settle for $4,950 plus website remediation. Electric Bike’s counsel at the time, David Stein of Stein & Nieporent LLP, responded by accepting the $4,950 payment but did not address the remediation demand or other material terms. Instead, they stated that they would draft the settlement agreement. The following day, Electric Bike’s counsel clarified that confidentiality was a material term and that they did not agree to any confidentiality provision.

Screenshot of an email between lawyers in the case as included in the motion, which states that Electric Bike Tech will not agree to a confidentiality provision of the settlement agreement.
Screenshot of an email between lawyers in the case as included in the motion, which states that Electric Bike Tech will not agree to a confidentiality provision of the settlement agreement.

They further stated that if Plaintiff’s counsel insisted on confidentiality, there would be no agreement on the $4,950 settlement amount either.

This case highlights the ongoing dispute between Electric Bike Technologies and Plaintiff Jose Quezada, with Electric Bike arguing that the motion to dismiss the declaratory judgment counterclaim allows Plaintiff to avoid addressing specific allegations.

As the case proceeds, the Court’s decision will provide further insight into the validity of the counterclaim and the outcome of the lawsuit.

Electric Bike is now represented by Richard S. Mandaro of Amster, Rothstein & Ebenstein LLP and Peter J. Brann and Hannah L. Wurgaft of Brann & Isaacson.

Download and read the full filing here.

Creating Accessible Designs The Importance of Color Contrast and Readability Blog Banner
  • Post author By EcomBack
  • Post date May 8, 2023

EcomBack, a company that provides Web Accessibility & ADA Compliance Services to businesses of all sizes, understands the importance of creating accessible designs that comply with the Americans with Disabilities Act (ADA). Accessibility means that people with disabilities or impairments can use and interact with your website without difficulty, and EcomBack is committed to helping businesses comply with web ADA regulations and improve accessibility for all users. In this article, we’ll explore the importance of color contrast and readability as key elements of ADA-compliant design and how we can help improve your website’s accessibility.

Color Contrast and Readability: Key Elements of ADA Compliant Design

Color contrast and readability are crucial for creating accessible designs that comply with the ADA. The ADA requires that websites must be accessible to people with disabilities, including those with visual impairments. By implementing these tips and best practices, you can ensure color contrast and readability in your designs:

  • Choose high-contrast colors

High-contrast colors make it easier for people with visual impairments to read and distinguish different elements of your site. Use color contrast checkers, like the WebAIM Contrast Checker, to test the contrast ratio of your color choices. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended.

  • Use appropriate font sizes and styles

Font sizes and styles affect the readability of your content. Use a font size of at least 16px for body text and 18px or larger for headings. Avoid using fonts that are too thin or too decorative, as they can be difficult to read for some users. Also, consider using sans-serif fonts, which are easier to read on screens.

  • Avoid color alone to convey meaning

It’s important to use alternative ways to convey meaning, such as adding text labels or using patterns or symbols, as some users may not be able to distinguish colors or have color blindness.

  • Provide sufficient color contrast for links

Links should be easily distinguishable from other text on your site. Use high-contrast colors for link text and ensure that visited links are clearly different from unvisited links.

  • Consider the background color

The background color can also affect the readability of your content. Choose a plain, light-colored background that provides good contrast with the text.

EcomBack’s Web Accessibility & ADA Compliance Services

EcomBack’s Web Accessibility & ADA Compliance Services can help your business improve your website’s accessibility and avoid legal issues related to accessibility. By ensuring color contrast and readability in your designs, you can increase usability and user experience for all users. EcomBack offers a variety of services to help your business comply with web ADA regulations, including:

  • ADA Compliance Audits:

A thorough analysis of your website’s accessibility to identify areas that need improvement.

  • Accessibility Consulting:

Guidance on best practices for creating accessible designs and implementing ADA compliant features.

  • Accessibility Testing:

Testing of your website’s accessibility using assistive technologies and manual testing methods.

  • Remediation Services:

Implementation of necessary changes to improve your website’s accessibility and compliance with web ADA regulations.

Related FAQs

  • Why is color contrast important for accessibility?

Color contrast is important because it makes it easier for people with visual impairments to read and distinguish different elements of your site. It ensures that all users can perceive and understand your content.

  • How do I test the contrast ratio of my color choices?

You can use color contrast checkers, like the WebAIM Contrast Checker, to test the contrast ratio of your color choices. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended.

  • What font sizes and styles are recommended for accessibility?

For body text, use a font size of at least 16px. For headings, use a font size of 18px or larger. Avoid using fonts that are too thin or too decorative, as they can be difficult to read for some users.

  • What if I want to use color to convey meaning?

If you want to use color to convey meaning, ensure that there are alternative ways for users to understand the information. For example, you can use text labels or symbols in addition to color.

  • How can I make sure that my links are accessible?

To make sure that links are accessible, use high-contrast colors for link text and ensure that visited links are clearly different from unvisited links. You can also add underlines or bold text to links to make them more distinguishable.

  • What should I consider when choosing a background color?

When choosing a background color, consider the readability of your content. Choose a plain, light-colored background that provides good contrast with the text.

Conclusion

In summary, color contrast and readability are essential elements of accessible design and are required by the ADA. By following the tips and best practices outlined in this article, you can create designs that are easy to use and navigate for all users, regardless of their abilities.

Top 7 Risks of Not Having an Accessible Website Blog Banner
  • Post author By EcomBack
  • Post date June 6, 2022

Most business owners do not take the necessary steps to make their websites accessible. 90% of websites are inaccessible to people with disabilities who rely on assistive technology, and 98.1% of home pages had detectable WCAG 2 failures.

There are several risks attached to not having an accessible website. The main risks involved are loss of revenue, legal action, and damaged reputation. Mentioned below are seven major risks of not having an accessible website.

  1. Loss of Revenue

One of the main risks of having an inaccessible website is loss of revenue. This happens when people cannot access your website or are unable to purchase your products or services. In some cases, businesses have had to file for bankruptcy because they failed to recover from lost revenue.

  1. Legal Action

Americans with Disabilities Act (ADA) protects people with disabilities from discrimination. If your website is not accessible to people with disabilities, you could get sued. In 2021, more than 4,000 ADA Lawsuits were filed against inaccessible websites.

  1. Damaged Reputation

When people cannot access your website, they may think that you don’t care about them and their disability. Customers will then take their business elsewhere, and eventually, this can sacrifice your business’s hard-earned reputation. The damaged reputation will also make it hard to attract new customers.

  1. Loss of Website Visitors & Customers

Nearly 57 million Americans are disabled. People with disabilities are more likely to do business with companies that have an accessible website. If the website is not accessible, one can lose a ton of customers.

  1. Reduced Search Engine Ranking

Search engines like Google favor websites that are accessible to all users. If the website is not accessible, it will have a reduced search engine ranking.

  1. Increased Costs

Businesses will have to spend more money to make the website accessible and compliant with the ADA. This includes the cost of hiring an ADA consultant and the cost of making changes to your website.

  1. Legal Fees & Fines

Apart from fixing the website for accessibility, if a lawsuit is filed against the website, there will be costs like attorney fees, legal fees, and settlement costs which can ring between $5,000 to $150,000.

Making your website accessible is important to avoid these risks. There are a number of ways to make your website ADA-compliant, such as using alt text, providing transcripts, and using simple language.

If you want to learn more about how to make your website accessible, contact us today. Our highly skilled experts can help you avoid these risks by making your website ADA-compliant. Click this link for EcomBack’s top-notch ADA WCAG Compliance services. Get a free audit and consultation today!

10 Most Common ADA Compliance Errors Blog Banner
  • Post author By EcomBack
  • Post date May 27, 2022

These Common ADA Errors Are Hurting Your Website

According to the U.S. Department of Commerce, companies without accessible sites are losing $6.9 billion a year to competitors whose sites are accessible. In addition, 71% of customers with disabilities will leave your website if it is difficult to use. These customers represent about 10% of total online spending.

ADA and WCAG Compliance is a must for online businesses, and if errors are detected on your site, it could lead to serious repercussions such as lawsuits. In 2021, there were 4,055 ADA-related cases, a 15% increase from 2020 (3,503 cases).

When accessibility tests were performed on one million of the “top” home pages by Web AIM in 2022, 50,829,406 errors were detected, with an average of 50.8 detectable errors per page.

96% of all errors detected fall into these six categories:

Image showing the percentage of the pages with common errors of ADA Compliance

Addressing these types of issues would significantly improve accessibility across the web. EcomBack provides ADA WCAG Compliance services to ensure your website complies with the ADA, Web Content Accessibility Guidelines (WCAG), Section 508, and EN 301549 standards.

Keep reading to learn the ten most common ADA errors that websites need to avoid.

What are the ADA Standards for Accessible Website Design?

Website accessibility standards can be broken down into four basic principles: Perceivable, Operable, Understandable, and Robust (POUR). This refers to the information provided on the site as well as all user interface components.

ADA Standards for Accessible Website Design image with content of Robust Content must be robust enough that it can be interpreted reliably by a wide variety of user agents, including assistive technologies. Perceivable Information and user interface components must be presentable to users in ways they can perceive. Understandable Information and the operation of user interface must be understandable. Operable User interface components and navigation must be operable.

What are the 10 Most Common ADA Errors That My Website Should Avoid?

  1. Lack of Text Alternatives

Because people who are blind will be unable to comprehend the content and meaning of images, such as photos, pictures, charts, and graphs, without accompanying text, they must be described with alt text. The screen reader informs the user that the area they are looking at is an image and alternative texts provide a picture of the image’s purpose.

Alt text should be unique and concise. For instance, if there is another image nearby, the adjacent image should not have the same alternative text. Also, it’s important to avoid redundancy for screen readers by using different text for an image than what already appears in nearby text. Additionally, if there is empty alternative text, this tells screen reading technology to ignore it since there is descriptive text around the image.

Similarly, buttons must also have descriptive text. Many times, websites will use buttons for navigational purposes or as an alternative to displaying a link through hyperlinks.

  1. Low Color Contrast

Text in low color contrast is another frequent ADA error. This might have a detrimental impact on the site’s original design since insufficient color contrast makes reading the text difficult for persons with limited vision or color blindness who can’t read text unless there’s enough contrast between the words and background (for example, light gray text on a light-colored background).

In order to be accessible, web designers must achieve a color contrast of 4.5:1 by having a solid color background.

  1. No Video Captions

People with hearing disabilities may not be able to understand information communicated in a video if the video does not have captions. Video captions are text transcripts of the audio track in a video that provide essential information that can be missed by someone who is deaf or hard of hearing.

Because adding captions requires extra effort, many web designers overlook this important step in making their site accessible.

Not only do captions make videos accessible to people with disabilities, but they also benefit individuals who are not native English speakers, are trying to watch a video in a loud environment, or are simply unable to turn up the volume on their devices.

  1. Absence of Keyboard Navigation

A keyboard will be required for users who can’t operate a mouse or trackpad but want to access online material. By default, browsers display a visible outline, such as a blue or dotted line, around a content element that has keyboard focus. This is evident when you use the tab key on a web page.

  1. Third-Party Apps

Most websites rely on plugins and third-party components to provide functionality that goes beyond the native content management system’s capabilities. WordPress, Drupal, Expression Engine, Shopify, Magento, and a variety of other CMSs all rely on external third parties to develop plugins that provide specific features such as events calendars, email capture, appointment scheduling, e-commerce, and an endless number of features.

Even if a function on your site was coded by someone else, you could be held responsible if they encounter a stumbling block. For example, screen readers have been known to get stuck in the live chat box, and only a sighted person would know how to focus the screen reader away from the live chat section.

When it comes to third-party apps and legal compliance, consider whether your product relies on this integration.

Click here to read our blog: Why You Shouldn’t Use Accessibility Overlay Solutions

  1. Pop-Up Windows Without Verbal Notification

The goal is to provide a heads-up before opening a new window or tab automatically. It might be distracting for people who have trouble viewing visual material and for individuals with cognitive difficulties if they are not alerted in advance to the opening of new windows.

If they select to leave the current window, providing a warning will assist them in returning to it. It will help them understand that the “back” button will not work and that they have to return to the last window they had opened in order to find their previous location.

When there isn’t a warning for a pop-up, disabled users can also miss opportunities like discount offers or be unaware they have a product in their checkout cart (since there was no indication that a new window is open).

There should be A) a warning spoken in assistive technology that this link opens to a new window and B) a visual warning in the text that this link opens to a new window.

  1. Form Labels

Form labels have a similar function to alternate text in which they provide a visible description of the purpose of the form. Many sites, including most law firm sites, have contact forms where clients can get in touch with the firm.

These forms must be labeled accordingly to provide context to screen readers. (such as text that reads “credit card number” where that number should be entered); Clear instructions; and Error indicators (such as alerts telling the user a form field is missing or incorrect).

  1. Link Errors

The link text must accurately describe the link and be presented in an easily readable format. Avoid using vague phrases such as “click here,” “more,” or “go on.”

When you hover and focus these links, it’s also advised that you use CSS to provide an outline. The outline is a visual sign for visitors that helps them identify which items are being accessed if they employ the tab function to browse the site.

Finally, avoid redundant inks where adjacent links lead to the same URL address on a busy website causing additional navigation and repetition for keyboard and screen-reader users.

  1. Only Using Colors to Convey Information

Color-blind individuals may not receive information if it is only conveyed through color cues because they are unable to tell one hue from another. A screen reader also does not disclose the color of text on a screen, so a blind person would be unaware that red is used to indicate which fields are required on a form.

  1. Missing Document Language

If you don’t add a language to your site, it will be inaccessible to screen readers. The document language may be specified simply by adding an attribute to the <html> tag.

For instance: “En” identifies English as the primary language of the page. Different languages have different codes.

Why It Matters

Not only is having an accessible website the right thing to do, but it’s also the law.

People rely on websites like never before for all aspects of daily living. An increasing amount of people go online to access voting information, find up-to-date health and safety resources, and look up mass transit schedules and fare information. Thus, your site should promote usability, as 1.3 billion people in the world have a disability, and 59.6% of people with a disability in the U.S. have Internet access at home.

How Do I Test My Website for ADA and WCAG Compliance?

Website owners may do a preliminary examination using free online tools that check for “flaws” in the design and code. You can install Google Chrome Extension tools such as WAVE from Web Aim and Google Lighthouse. However, these checks do not detect all possible issues. Online businesses should engage an expert website accessibility consultant or web developer to assess their site.

EcomBack is Your Expert ADA WCAG Compliance Consultant

We highly suggest making web compliance a priority because not only does it allow your website to stand out, but you can stay ahead of the accessibility game and avoid lawsuits. Plus, all websites should make accommodations for people with disabilities.

EcomBack can design a compliant website from UX and content creation all the way to development. Our experts are well-versed in ADA compliance requirements and can help your team every step of the way to ensure they are all informed.

Get a free ADA audit and consultation today!

Why You Shouldn’t Use Accessibility Overlays
  • Post author By EcomBack
  • Post date May 27, 2022

View Video Transcript

Hi everyone. Today I’m going to show you that how the accessible apps are not really accessible or they are not going to make your website accessible and might get you sued. So first of all, as you can see, this is a shopify store and we have this accessibility app installed. And we are going to use this Wave Chrome extension to see if there is an issue on the website. And when we run that, as you can see, there is no erro r and no contrast error on this website. I’m going to refresh this page. Let’s go to the Best seller and let’s look at here. So there is zero error and zero contrast error. But that’s not the case if we try to check this website on the webaim.org. And let’s try that. Okay, so you see 13 contrast errors. And actually on the other way when we’re using this extension, it was showing the zero errors and zero contrast errors. Let’s try another page and see what results we get. So we go on Best seller page. As I showed you on that page, there were zero errors. So let’s try that over here. Let’s see. So let’s run the command. Okay, the page is loaded and you can see it’s the same collection page, Best seller. And you will see it’s showing the one error and five contrast error. But again, if we come on this page and sorry, we run this Wave app. So that’s the case. So basically these apps are hiding the errors and they are not basically fixing the errors. So hiding is not going to help. Because when any blind people, any law firm come on their website and they check your website, they are going to see how your website is performing. They are not going to see these apps. And that’s where you get the p roblem. And the major thing is your website should be accessible. And the tab button, the tab button is basically a button on your keyboard above the cap log button. So that tab button should be working because mostly partially like blind person or the blind person, when they use your website, they use the different software, like the different Windows software. They use the iOS accessible tools. So I’m going t o show you, that how we’re going to test that website on a tab. So I’m going to go on homepage, I’m going to use the tab key on the keyboard. So you can see. First thing is, okay, let’s try that. Okay, so first thing is coming there account wishlist and okay, it’s working, it’s working. Now what happened? Skip this, skip the whole part, skip the banner, skip all that text and it just directly come to this banner. And now from these two banners, it skipped the Best seller and directly came over here. Now it skipped all these sections. Skip all the pictures. It’s just going on this picture. But skip this text, this text. And now it’s just directly come to these pictures. Now in this box you will see directly watch our video but it skip this whole section. So, that’s the tab problem. And when somebody is coming on your website and they are not going to see all the feature, then you get lawsuit, then you get sued, then you get problem. So, we strongly recommend not to use these app because they are not going to help you. You should hire a developer and get your website accessible properly as per the guidance for WCGA and once that fixed, then you’re not going to f ace any issue and you will not need any kind of app. And tabs working should be checked twice for all the website. And see, you can personally test your website if it’s functioning properly as I showed you in this video. You can just follow the thing s and you can see if it’s working or not. And you can use the voiceover command turned on in your Mac or in your iPhone and you can even test that through voiceover as well. So hopefully that video will help you. If you have any questions, if you nee d any help, you can visit our website Ecomback.com or you can email us at sales@ecomback.com for more information. Thank you.

Overlay Accessibility Apps Aren’t Really Accessible

Overlay solutions are automated software programs that, in a nutshell, add a layer to the site to address only a tiny percentage of accessibility issues. They simply “fix” the easy stuff while omitting essential components, making it impossible to claim that your website is ADA compliant.

In this age of social media, some websites have introduced quick fixes to solve a variety of problems. These quick treatments are typically referred to as an “accessibility button,” which can only be accessed by some disabled people who have to locate and activate the app.

The button opens a toolbar that contains features such as text adjustments (size, spacing, alignment), color (contrast, saturation, monochrome), cursor adjustments, magnification, and a screen reader. Artificial Intelligence is used in a few accessibility buttons to interpret pictures and add automatically generated descriptive tags to them. However, the actual user of a screen reader seldom benefits from this technology.

Accessibility Button Is Not the Solution to ADA Compliance

When running a simple automated test using WAVE and Google Lighthouse, you can clearly see that the button is essentially a band-aid loosely covering the site and not actually solving all accessibility errors. In fact, overlays miss 70% of WCAG issues.

Aside from the legal concerns, overlays might present barriers for persons with impairments in how they experience a website. For instance, there are many ADA errors that are ignored by accessibility overlay tools. This includes the absence of headings or headings that aren’t properly coded, missing alternative text on images, no labels on form fields, lack of submit button, among others.

Overlays don’t actually address accessibility concerns in the source code, so people with impairments may still be unable to access information on the site at an equal level as everyone else. Overlays also do not take into account the needs of users who rely on assistive technology. Users that use assistive technology already have their devices and browsers set to their preferred settings. Sometimes, overlays cause these configurations to be ignored and force them to utilize the overlay instead.

Overlay tools may also have a negative impact on the performance of your site. Because overlays are frequently hosted on a third-party vendor’s server, if the overlay script is sluggish to load, you will have no control over it. Even custom overlay solutions lack flexibility and might break during routine site maintenance. One little modification on your website has the potential to affect the whole overlay.

When you combine all these issues together, it’s easy to see why we don’t recommend any overlay solutions. All in all, overlays create a negative user experience, alienate this portion of your user base, and result in negative brand perception and potential revenue loss. By utilizing overlays, you are providing persons with disabilities with a web experience that is less useful, which is directly opposed to the goals of digital inclusion.

Have an Accessible Website by using EcomBack’s ADA Compliant Website Services

EcomBack has a 7-step strategy to address the accessibility concerns on your website with the goal of avoiding future lawsuits.

After meeting with your company and discussing the best approach, our team of ADA consultants starts with a comprehensive audit to identify urgent problems, alerts, color contrast, media, video captions, ARIA, page flow, and more. We also provide an Accessibility Statement and ADA training for your employees.

Contact us for a website audit consultation today!

Related Blogs to Read:

Why You Shouldn’t Use Accessibility Overlay Solutions
  • Post author By EcomBack
  • Post date March 28, 2022

WCAG Auditing and Remediation Short-Cuts to Avoid

There are a growing number of “overlay” solution providers who claim to be able to make any website WCAG compliant simply by adding a plugin or JavaScript snippet.

Over 600 Accessibility professionals and disability rights groups have co-signed the Overlay Fact-Sheet outlining why accessibility overlays such as the following are unnecessary and may impede the intended goals. AccessiBe, Accessiblelink, Accessiway, Adally, Adapte Mon Web (Adapt my Web), Allyable, AudioEye, EqualWeb, FACIL’iti, Lisio, MaxAccess, MK-Sense, ReciteME, Sogo, TruAbilities, True Accessibility, UsableNet Assistive, User1st, UserWay, Purple Lens amongst others.

According to Attorney Richard Hunt of Hunt Huey PLLC, in 2020, there were five lawsuits filed in only two weeks regarding businesses with an inaccessible website that used an accessibility overlay or widget.

To make matters even scarier, throughout the entire year of 2020, there were a total of 250 lawsuits filed for companies that used overlay accessibility solutions.

Number of Lawsuits image

Only about 30% of problems are detected using automated solutions. The phrase “overlay” implies that these methods do not repair the underlying code. They also need to be activated by the user manually.

Overlays create a negative user experience that alienates this part of your audience and puts your company at risk of brand damage and revenue loss. By utilizing overlays, you are essentially providing people with disabilities with a different online experience that has less functionality, which is in direct opposition to the goals of digital inclusion.

Creating an inclusive web environment necessitates fixing any accessibility concerns on your primary site so that you can provide one unified brand experience for all users.

There is no alternative when it comes to making your website accessible to actual people with disabilities. WCAG 2.1 A and AA audits, which are conducted by an expert accessibility consultant who understands both WCAG and programming code, are required for true ADA compliance.

EcomBack has ADA consultants that can provide the best WCAG ADA Website Compliance services.

What Are Overlay Accessibility Solutions?

Overlay solutions are automated software solutions that essentially add a layer over the site that addresses a small fraction of accessibility complications. They basically “fix” the easy stuff but leave out a lot of necessary components, which means it is virtually impossible to claim actual WCAG compliance for ADA requirements this way.

These quick solutions are typically depicted as an “accessibility button” that a disabled visitor needs to be able to find and open (which may not even be possible for some users).

  • The button opens a toolbar with options such as text adjustments (size, spacing, alignment), color (contrast, saturation, monochrome), adjusts curser, adds focus states, magnifies, and a screen reader (sometimes provided).A couple of accessibility buttons incorporate Artificial Intelligence to interpret images and automatically add alternative tags that describe images. However, accuracy and usefulness for the actual person using a screen reader are low.

What issues are ignored by accessibility overlay tools?

Absence of headings or headings that aren’t properly coded

Missing alt text on images

Link text marked clearly

No labels on form fields

Required form fields not indicated

Lack of submit button

Web Accessibility widget image

Most of these issues are huge barriers to web users with disabilities.

Why Overlay Solutions Fail to Deliver True ADA Accessibility

Those that refer to overlays as “band-aids” are correct. In fact, they’re band-aids that fail to cover the middle of the wound. They just cover the edges.

Overlays miss 70% of WCAG issues and can only be assessed using manual testing. By default, the inaccessible underlying code is fully exposed to legal trolls. While some providers claim to provide manual testing and remediation, it is only applied to the overlay layer, not the underlying code.

Additionally, overlay tools have a negative impact on the performance of your website. Because overlays are often hosted on a third-party vendor’s server, you have no control over if the overlay script is too slow to load.

When you combine all these issues together, it’s easy to see why we don’t recommend any overlay solutions. Even custom overlay solutions lack flexibility and can break during basic site maintenance. One minor change on your site has the potential to disrupt the entire overlay.

Image of Laptop with Overlay

Any person with a disability already has their favorite set of tools and browser settings. The most significant and unfortunate truth about overlay solutions is that they force a disabled user to study, learn, and customize this new set of toolbar options for each website they visit.

So, in reality, they don’t work for the actual people with disabilities behind the screen. They only work in the interests of website owners who want to avoid the expenses associated with proper web accessibility.

Lastly, people with disabilities will have a hard time using websites on their mobile devices to browse websites unless heavy customization is applied since any out-of-the-box solution will very likely fail for mobile users.

The Website Code & Violations Are Legally Exposed with Overlays

Overlay Solutions Lack Manual Testing and Remediation

Accessibility Overlays Hinder Website Performance

Overlays Override the Users’ Existing Assistive Tools

Accessibility Overlays Don’t Work for Mobile

Overlays Open Security Holes

EcomBack Has Premium ADA Compliant Website Services

EcomBack has a 7-point plan to address the issues on your website with the aim to defend the current claim and avoid future lawsuits.

After meeting with your business and discussing the right ADA compliance strategy, our expert team of ADA consultants then begins with a comprehensive audit to review the urgent errors, alerts, color contrast, media, video captions, ARIA, page flow, and other requirements to make your website accessible for people with disabilities.

We also provide an Accessibility Statement and ADA training for your business.

Contact us for a website audit consultation today!

Avoid Digital ADA Lawsuits with the Help of EcomBack Blog Banner
  • Post author By EcomBack
  • Post date February 18, 2022

Avoid Digital ADA Lawsuits with the Help of EcomBack

EcomBack has a dedicated team of trained experts who can fix your website according to the ADA and WCAG 2.1 guidelines.

Fixing the accessibility errors of your website is time-consuming but can make a big difference. It’s important for your customers with disabilities to have an equal experience when they are browsing or shopping on your site.

You can avoid expensive ADA federal lawsuits with these necessary steps listed below. We can help your website be ADA-compliant with our expert ADA Accessibility & WCAG Compliance Services.

The Answer You Need to Know: What is ADA?

The Americans with Disabilities Act, or ADA, is federal legislation that guarantees equality for people with disabilities. This landmark law bans discrimination against disabled persons and mandates that all public places of accommodation be accessible. Electronic media, websites, apps, and ATM machines are examples of today’s technology that fall under this definition.

How does the Americans with Disabilities Act (ADA) apply to websites?

According to the Census Bureau, 56.7 million Americans have a disability. 59.6% of the U.S. population with disabilities were living in a household with internet access (Statista). Because technology is as essential to them as it is to able-bodied individuals, a website must be usable by everyone regardless of impairment.

It is critical that your website be accessible by keyboard and mouse, include captions on videos, and have alternative text for images. The material must be readable, broad, and free of seizure-causing elements. Last but not least, the website must be responsive and function in a structured manner across various devices.

A website’s navigation should be simple enough that no more than a few steps are required to comprehend, process, or finish an online transaction.

What are the ways in which people with disabilities use a website?

People with Disabilities using websites with AI-assistive technologies and screen reader software

People with various disabilities use AI-assistive technologies and screen reader software to access digital information and content. There are also several types of assistive tools, such as blind or mobility devices, that help an individual access a website with little to no difficulty.

Who is qualified for ADA protection?

Your website needs to be accessible for users with:

  • Deafness
  • Blindness
  • Photosensitivity
  • Hearing loss
  • Low vision
  • Learning disabilities
  • Cognitive limitations
  • Limited movement
  • Speech disabilities
  • Dexterity

Types of Disability : Deafness, Blindness, Photosensitivity, Hearing loss, Low Vision, Learning Disabilities, Cognitive Limitations, Limited Environment, Speech Disabilities, and Dexterity.

There are three reasons why a person is qualified for ADA protection. If a person has a long-term condition that affects their basic life activity, they are eligible for disability benefits. This also included people who are regarded as having a disability. Lastly, if they associate themselves with a person with a disability, they too can qualify.

The ADA refers to physical or mental impairments that substantially restrict one or more major life activities for six months or longer.

What happens if your website disobeys guidelines for accessibility?

Number of ADA lawsuits that were filed. 4,055 cases in 2021

You may face personal plaintiffs’ claims and hefty penalties from various government agencies.

In the United States alone, there were only three ADA non-compliance website lawsuit cases in 2015. In 2021, 4,055 lawsuits were filed. Because users were not able to read, process, or understand the site’s content, or they were unable to complete an online transaction in one way or another, 74% of these litigations have been directed towards e-commerce websites.

Because a lawsuit can be easily filed against an e-commerce firm, there is a lot of focus on them from a legal standpoint. This is due to the fact that e-commerce platforms are complex; they evolve rapidly, and many third-party features are added to the website, making it critical for online store owners to keep an eye on accessibility and functionality for all elements introduced to their site.

ADA standards apply to businesses and organizations in every country. The U.S., the United Kingdom, Australia, Canada, and many other nations, must follow ADA rules. Places of public accommodation are covered by ADA requirements in the United States. This includes e-commerce websites, service-based firms with brick-and-mortar operations, government websites, and non-profit organizations.

Americans with disabilities, their friends, family, and caregivers, as well as private employers with 15 or more workers, organizations working for public benefit, as well as state and local governments, are all affected by the law.

Keep reading to learn how EcomBack can help you avoid ADA violations.

Digital ADA Lawsuit Statistics:

  • The top states where lawsuits have been filed are mainly New York, California, and Florida. The number of lawsuits in New York more than doubled compared to California digital ADA lawsuits.
  • Settlements that target smaller and midsized businesses the majority of the time are in the $5K- $20K
  • The study finds that plaintiffs continued filing lawsuits at a rate of 10 per day in 2021.
  • 90% of websites are inaccessible to people with disabilities who rely on assistive technology (AbilityNet).
  • 98.1% of home pages had detectable WCAG 2 failures. (WebAIM)
  • In 2021, Desktop websites had 3,235 legal claims for accessibility; Mobile apps had 296 claims; Video Accessibility had 150 claims; Combined Web & App had 16 claims, and Mobile Websites had three claims. (UsableNet)
  • Based on a study of one million websites, low contrast is the most common reason (86.3%) for WCAG2 failures. (WebAIM)

Most Common WCAG failures, Low contrast, Missing Alternative text, Empty Links, Missing form labels, Empty Buttons, Missing document language

(Source: Monsido)

What makes California stand out from other states when it comes to accessibility laws?

There are two California laws that allow plaintiffs to seek compensation in ADA cases. The California Disabled Persons Act and the Unruh Act allow empowering plaintiffs to demand anything from $1,000 to $4,000 per infraction.

The Unruh Civil Rights Act, which you may not have heard of before, prohibits businesses from discriminating against individuals based on their sex, race, age, religion, ancestry, national origin, citizenship, immigration status, disability, medical condition, genetic information, sexual orientation, marital status, and primary language.

California’s Unruh Act has resulted in a large number of ADA lawsuits, accounting for 42% of all cases filed throughout the country.

Websites may be visited from nearly any place, regardless of whether you are based in California or not. You could be selling products and services in California, transporting them there, or having a client who is a resident of the state. Whatever your business depends on, you’ve availed yourself of California’s regulations by conducting business there.

The fact is that you may be sued from anyplace. Don’t put yourself in a position where you might be sued by people from all 50 states because your website isn’t accessible to everyone.

EcomBack are specialists who can assist you in reducing this risk.

Schedule your complementary. Consultation 30 minutes of expert advice no strings attached.

What happens when a business owner is sued for a non-ADA-compliant website?

When someone is sued for having an inaccessible website, they have two choices.

  1. Defend the case, usually in federal court.
  2. A private settlement, which is what most plaintiffs and their attorneys want.

In both cases, the website would have to be updated in order to avoid future copy-cat lawsuits.

The chance of winning is quite low, and even if you do, it’s extremely unlikely that you’ll be able to recoup your legal expenses. If you lose, the plaintiff’s law firm will undoubtedly charge you a large sum of money in legal costs.

This is one of the many reasons why there are so many lawsuits. Plaintiff’s firms find it profitable to “surf” websites, seeking for any non-compliance, and filing a lawsuit on behalf of numerous clients.

How do you know if your site is ADA compliant? What do you need to do to fix these errors?

Website testing in Google Chrome’s Lighthouse tool

It’s fairly simple to check for website errors. Try Chrome extensions like WAVE by Web Aim or Google Chrome’s Lighthouse tool. However, the errors that are shown are only the automated ones, which are only 30-40% of the problem. Things that require manual review are tab navigation, pop-ups, and captioning.

These mistakes must be fixed as soon as possible since they have the potential to seriously harm your business. There’s a potential that it could be used in a lawsuit as proof of wrongdoing.

Rather than trying to fix the numerous issues that your website may have, you should seek expert help with substantial knowledge of ADA compliance, such as EcomBack.

Is your website ADA compliant? We make websites ADA Accessible. Lets Talk

There are tons of software that claim to provide AI-Assisted widgets or overlays, but they just provide the appearance of a compliant website. They do not address the serious and structural problems, which is, in essence, like covering up a hole in the wall with scotch tape.

In order to stay up-to-date and adjust to any new developments, our team of developers and designers keeps in touch with ADA expert attorneys to keep aware and adapt as needed.

Another service we provide is training you and your team on how to maintain your website’s compliance without paying any future compliance check or inspection fee. This will help you keep an eye on your website’s non-compliance areas, allowing you to identify the errors firsthand and fix them before it’s too late.

The Benefits of Having an ADA-Compliant Website:

About 20% of the population is disabled (Nearly 57 million Americans)

  • Small and medium-sized enterprises may receive a tax credit of up to $5,000 from the Government.
  • You can reach a larger audience because about 20% of people in the United States have a disability.
  • An ADA-compliant website provides a better user experience, resulting in improved conversion rates and higher rankings in Google search results.
  • As a good business practice, having an ADA-compliant website is simply the right thing to do. As we would remove physical barriers at our brick-and-mortar businesses, we should also remove digital barriers for our online ones.
  • It reduces the risk of litigation because having an accessible website is the best defense against legal actions.
  • If you don’t have an ADA-compliant website, it may be a target for serial lawsuit plaintiffs, and you may be the next victim of a rapid settlement-driven lawsuit. This needs to be addressed ASAP.

We encourage you to take action right now.

Choose EcomBack for Your ADA Compliant Website Services

EcomBack starts with a free comprehensive audit to review the critical errors, alerts, color contrast, media, captioning, ARIA, page flow, and other requirements to ensure your website is fully accessible for people with disabilities.

We then have a 7-point plan to address the issues on your website.

We also provide an Accessibility Statement, free assistive widget, and general know-how – all with the aim to defend the current claim and avoid future lawsuits.

Contact us for a free website audit consultation and discuss the right ADA compliance strategy for your website and business.

  • Fill out our free audit and consultation form
  • Full accessibility audit of your website
  • Accessibility repair
  • Launch revised theme/code website training
  • Accessibility overlays and statements
Website ADA Accessibility – EcomBack’s Methods For Compliance
  • Post author By EcomBack
  • Post date January 10, 2022

2022 Website Accessibility Lawsuits: Businesses Continue to Be Under Fire

In today’s day in age, websites are considered “places of public accommodation,” thus they are covered by the American Disabilities Act (ADA). Don’t let legal firms exploit you and take your money. As a business owner, you should strive for an inclusive user experience that includes assistive technology for those in need of it.

This blog post will highlight the dangers businesses may face when trying to achieve ADA accessibility, how many other companies have been hurt because of it, and how EcomBack and our methods can achieve ADA accessibility compliance for your e-commerce website.

Don’t Let Your E-Commerce Website Be Just Another Ugly Statistic

Back in 2018, 814 lawsuits were filed in the U.S., which sued close to a thousand businesses for ADA compliance issues. An article written by Minh N. Vu and Susan Ryan stated that “New York and Florida led the way with more than 335 and 325 cases, respectively. Surprisingly, California only had nine new website accessibility lawsuits in 2017…”

The article also wrote that federal courts in Virginia (24), Texas (7), Puerto Rico (1), Pennsylvania (58), Ohio (8), New Jersey (4), New Hampshire (2), Michigan (1), Massachusetts (15), Illinois (10), Georgia (9), and Arizona (6), had website accessibility lawsuits as well.

In 2020, the number grew dramatically, with over 3,500 ADA lawsuits filed against inaccessible websites. Then, a 2021 report revealed that a shocking 98.1% of the top million websites had homepages with detectable WCAG 2 failures.

A lawsuit can not only damage a business’ reputation, but it can also hurt customer rapport as well. Losing a patron because of a disability access issue looks pretty bad but being sued by them is even worse. It also doesn’t feel great either.

The fact of the matter is, unless a website is specifically designed by experts that build them to enable accessibility, online store owners will always face legal actions and/or public scrutiny.

What is the Standard for Digital Accessibility?

The WCAG (Web Content Accessibility Guidelines) is internationally recognized as a set of principles for achieving digital accessibility and was established by the W3C, an international web standards group. Currently, in version 2.1, the WCAG comes in 3 levels: A, AA, AA. To avoid litigation, businesses should meet the standards for WCAG 2.1 A, AA (for U.S. and Canada).

What are the WCAG Website Compliance Standards?

Following the Web Content Accessibility Guidelines ensures your content is accessible to a broader range of people with disabilities. This includes providing accommodations for blindness, low vision, speech disabilities, deafness, hearing loss, photosensitivity, limited movement, among other learning disabilities, and cognitive limitations. The WCAG standards also address the accessibility of web content on computers, mobile devices, and tablets.

According to the official WCAG 2.1, website accessibility standards are broken down into four basic principles: Perceivable, Operable, Understandable, and Robust.

Perceivable

  • User interface components and information must be presentable and perceivable
  • There must be text alternatives
  • Captions and other options for multimedia
  • Content that can be presented in various forms and includes assistive technology
  • Content should be straightforward and easy for users to see and hear

Operable

  • Users should be able to operate user interface components and navigation
  • All functionality is available from a keyboard
  • Users have a good amount of time to read and use content
  • None of the content should cause seizures
  • Assist users to navigate and find content

Understandable

  • Patrons must be able to understand the information as well as how to operate the user interface
  • Text is readable and comprehensible
  • Content appears and operates in simple, predictable ways
  • Help users avoid and correct mistakes

Robust

  • Content can be interpreted correctly by a wide variety of user agents, such as assistive technology
  • Maximize compatibility with user tools

Benefits of an Accessible Online Store

By making your online store more accessible, you can boost sales and grow your company exponentially. The possibilities are endless when combined with web accessibility.

Accessible e-commerce stores make it ten times easier for consumers to locate what they’re looking for. It will also reach a wider audience as well. As a result, they are frequently drawn back and recommend your store to their friends and family members.

By using accessible, clean, semantic code, search engines will quickly crawl, index, and rank your web content. Plus, increased internet accessibility improves the general usability of your online store, providing a superior user experience for both disabled and able-bodied individuals. Most importantly, it reduces the risk of expensive ADA compliance lawsuits.

With the help of EcomBack, you can rest easy knowing your online store is accessible to all users because you worked with us.

Is Your Website Accessible to Disabled Individuals?

Automated audit technology can only detect approximately 30% of WCAG issues. EcomBack has screen readers who capture the other 70%.

EcomBack guarantees an integrative, in-depth approach to digital usability. In addition, we provide everything you need to ensure your e-commerce business is compliant with WCAG 2.1 and ADA standards.

Our team can evaluate the information on your web pages and find ways to make it more accessible. It’s always wise to include as much as possible in your site to help those who require it, but it’s also a good idea to keep your website visually appealing so that all users can browse and find products quickly and easily.

The Process:

  • Accessibility Audit: in-depth audit report with explanations and suggestions for repair.
  • Accessibility Repair: categorize the audit findings, mark the level of each item, and then assign a priority level to help project management.
  • Accessible Website Development: our accessibility experts can make a website that is more accessible and has limitless possibilities by enhancing or rebuilding your e-commerce website.

Contact us, and our team of ADA specialists will run a compliance check on your site. Then, you’ll be on the right track to having a completely accessible online business.

W3C Member and Advisory Committee International Association of Accessibility Professionals - Organizational Member Court Approved Accessibility Provider